What Is Change Management?
Effective change management ensures that organizational transitions happen smoothly, efficiently, and economically.
Change management is a set of tools, processes, and mechanisms designed to assist with transitions.
These transitions can include:
- Technological change
- Organizational restructuring
- Shifts in business processes
Any type of organizational change poses significant challenges:
- Employees may resist the change out of fear
- There may be technological or infrastructure barriers to overcome
- Financial or budgetary constraints may pose challenges
- Service quality disruptions
Ultimately, change management’s role is to keep the change under control, reduce waste, and reduce negative impacts.
In conjunction with change leadership, change management helps ensure that transitions occur successfully.
For best results, change management should adopt tools and processes that tackle the biggest obstacles to change.
For instance, change experts have developed models that aim to reduce employee resistance, which is known as one of the biggest barriers of change. The ADKAR model begins by enhancing awareness and ends with reinforcement from the employees. Older studies have demonstrated that total participation on the part of the employees reduces resistance and increases support.
Modern tools, such as digital automation platforms (DAPs), facilitate digital transformation by automating onboarding and drastically reducing training costs.
Regardless of the nature of an organization’s transition — whether it is structural, cultural, technical, or all of the above — effective change management is required to overcome obstacles, cut costs, and ensure success.