{"id":9237,"date":"2020-08-10T19:30:18","date_gmt":"2020-08-10T19:30:18","guid":{"rendered":"https:\/\/www.walkme.com\/blog\/?p=9237"},"modified":"2023-05-08T07:56:24","modified_gmt":"2023-05-08T07:56:24","slug":"walkmes-linkedin-video-series","status":"publish","type":"post","link":"https:\/\/www.walkme.com\/blog\/walkmes-linkedin-video-series\/","title":{"rendered":"WalkMe&#8217;s LinkedIn Video Series Voices Poignant Business Trends Due to COVID"},"content":{"rendered":"\n<p>The usual B2B company pages were at somewhat of a loss as COVID hit. Suddenly the events were canceled, offices were shuttered, and millions of people were working from home, or unable to work at all. Marketing teams around the world needed to think fast and find the best way to continue to deliver quality content on social media channels, while being sensitive to the unfolding pandemic.<\/p>\n\n\n\n<p>WalkMe decided to launch a video series that would offer followers different insights on the business changes underway. By reaching out to thought leaders from different business sectors, we gathered diverse voices,  and started streaming!<\/p>\n\n\n\n<p>Here are some of the highlights:<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Sales talk<\/h2>\n\n\n\n<iframe loading=\"lazy\" src=\"https:\/\/www.linkedin.com\/video\/embed\/live\/urn:li:ugcPost:6663472648070270976\" height=\"600\" width=\"50\" frameborder=\"0\" allowfullscreen=\"\" title=\"Embedded post\"><\/iframe>\n\n\n\n<p><a href=\"https:\/\/www.linkedin.com\/company\/thebrutaltruth\/\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">The Brutal Truth About Sales and Selling Podcast<\/a> host <a aria-label=\"undefined (opens in a new tab)\" href=\"https:\/\/www.linkedin.com\/in\/brianburns\/\" target=\"_blank\" rel=\"noreferrer noopener\">Brian G. Burns<\/a> chats with <a href=\"https:\/\/www.linkedin.com\/in\/lia-ciner-534204186\/\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">Lia Ciner<\/a> about what sales leaders should be focusing on through the pandemic, and how a crisis can turn sales reps into better communicators. For an in-depth look at what commenters had to say about this conversation, you can read the <a aria-label=\"undefined (opens in a new tab)\" href=\"https:\/\/www.walkme.com\/knowledge\/sales-insights\/\" target=\"_blank\" rel=\"noreferrer noopener\">WalkMe Trends report<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">HR in the spotlight<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Part 1<\/h3>\n\n\n\n<iframe loading=\"lazy\" src=\"https:\/\/www.linkedin.com\/video\/embed\/live\/urn:li:ugcPost:6668541846974816257\" height=\"600\" width=\"50\" frameborder=\"0\" allowfullscreen=\"\" title=\"Embedded post\"><\/iframe>\n\n\n\n<h3 class=\"wp-block-heading\">Part 2<\/h3>\n\n\n\n<iframe loading=\"lazy\" src=\"https:\/\/www.linkedin.com\/video\/embed\/live\/urn:li:ugcPost:6668546395756220416\" height=\"600\" width=\"50\" frameborder=\"0\" allowfullscreen=\"\" title=\"Embedded post\"><\/iframe>\n\n\n\n<p><a aria-label=\"undefined (opens in a new tab)\" href=\"https:\/\/www.linkedin.com\/in\/ACoAAAD8FO4BWUH7gegJYkdNO2NHQcVu_c9sesM?lipi=urn%3Ali%3Apage%3Ad_flagship3_live_video%3BReAndYOXTJ%2BieJ5WM5nZvQ%3D%3D\" target=\"_blank\" rel=\"noreferrer noopener\">Emily M. Dickens<\/a>, the Chief of Staff at SHRM talks to <a href=\"https:\/\/www.linkedin.com\/in\/rajsundarason\/\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">Raj Sundarason<\/a> about what HR professionals are facing in the wake of the pandemic, how to best support organizations, and what&#8217;s coming next.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">The CIO wake up call<\/h3>\n\n\n\n<iframe loading=\"lazy\" src=\"https:\/\/www.linkedin.com\/video\/embed\/live\/urn:li:ugcPost:6694664442245877760\" height=\"600\" width=\"50\" frameborder=\"0\" allowfullscreen=\"\" title=\"Embedded post\"><\/iframe>\n\n\n\n<p>Seven-time CIO <a aria-label=\"undefined (opens in a new tab)\" href=\"https:\/\/www.linkedin.com\/in\/mark-settle-293b5\/\" target=\"_blank\" rel=\"noreferrer noopener\">Mark Settle<\/a> talks to <a aria-label=\"undefined (opens in a new tab)\" href=\"https:\/\/www.linkedin.com\/in\/amirfarhi\/\" target=\"_blank\" rel=\"noreferrer noopener\">Amir Farhi<\/a> and Lia Ciner about how the pandemic has thrust CIOs into a more central role than they have ever been in, and how crucial their decisions are now, for what&#8217;s coming next.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">B2B marketing from the basement<\/h3>\n\n\n\n<iframe loading=\"lazy\" src=\"https:\/\/www.linkedin.com\/video\/embed\/live\/urn:li:ugcPost:6676860632886730752\" height=\"600\" width=\"50\" frameborder=\"0\" allowfullscreen=\"\" title=\"Embedded post\"><\/iframe>\n\n\n\n<p>The master of engaging B2B marketing, Gong&#8217;s CMO <a aria-label=\"undefined (opens in a new tab)\" href=\"https:\/\/www.linkedin.com\/in\/udiledergor\/\" target=\"_blank\" rel=\"noreferrer noopener\">Udi Ledergor<\/a> talks to <a aria-label=\"undefined (opens in a new tab)\" href=\"https:\/\/www.linkedin.com\/in\/maorezer\/\" target=\"_blank\" rel=\"noreferrer noopener\">Maor Ezer <\/a>and Lia Ciner about the difference between taking yourself and your product seriously, what it&#8217;s been like to oversee and execute creativity remotely, and what marketing strategies every company should be thinking about right now.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">More yet to come<\/h2>\n\n\n\n<p>These videos are just some of our favorites and there are more on the way. Stay tuned for more candid conversations from WalkMe with voices from all different business sectors about technology, digital transformation, and where business is heading.<\/p>\n\n\n\n<div style=\"height:42px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em><a href=\"javascript:;\" class=\"popup-threefields m-element-hidden j-initiator j-paid_post_feature\" id=\"imgpng\" form-type-id=\"imgpng\"><img decoding=\"async\" class=\"initiator-image\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2023\/04\/Change-Management-A-min_8643bf07.png\"\/><\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"The usual B2B company pages were at somewhat of a loss as COVID hit. Suddenly the events were canceled, offices<span class=\"moretag\">&#8230;<\/span>","protected":false},"author":246,"featured_media":9257,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"mobile_image_id":0,"tablet_image_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[89],"tags":[],"class_list":["post-9237","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-transformation"],"acf":{"__coauthors":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>WalkMe&#039;s LinkedIn Video Series<\/title>\n<meta name=\"description\" content=\"WalkMe decided to launch a video series that would offer followers different insights on the business changes underway. 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