{"id":9081,"date":"2020-07-22T11:22:22","date_gmt":"2020-07-22T11:22:22","guid":{"rendered":"https:\/\/www.walkme.com\/blog\/?p=9081"},"modified":"2020-07-22T11:22:22","modified_gmt":"2020-07-22T11:22:22","slug":"user-onboarding-software","status":"publish","type":"post","link":"https:\/\/www.walkme.com\/blog\/user-onboarding-software\/","title":{"rendered":"How User Onboarding Software Powers Growth and Adoption"},"content":{"rendered":"\n<p>The right user <a href=\"https:\/\/www.walkme.com\/blog\/5-software-onboarding-best-practices\/\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">onboarding software<\/a> can dramatically boost the chances users will adopt an application and become long-term users.<\/p>\n\n\n\n<p>As product creators know, no business can successfully convert 100% of their new sign-ups to new customers.<\/p>\n\n\n\n<p>One big reason for this is the software itself.&nbsp;<\/p>\n\n\n\n\n\n<p>Every app or platform comes with a new interface, new features, and a learning curve, on top of the sign-up process itself. These sign-up steps, combined with the software\u2019s learning curve, can intimidate and even frustrate new users, especially if the app offers no messaging, guidance, or training.<\/p>\n\n\n\n<p>User onboarding software specifically tackles these problems, as we\u2019ll discover below.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What to look for in user onboarding software<\/strong><\/h2>\n\n\n\n<p>In most cases, users who don\u2019t complete the onboarding process won\u2019t return. Product teams should assume, therefore, that they only have one chance to onboard their new sign-ups.<\/p>\n\n\n\n<p>To minimize <a href=\"https:\/\/techcrunch.com\/2016\/05\/31\/nearly-1-in-4-people-abandon-mobile-apps-after-only-one-use\/\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">abandonment<\/a>, onboarding flows should seamlessly guide users from sign-up to the \u201cWow!\u201d stage quickly and easily.&nbsp;<\/p>\n\n\n\n<p>This means removing roadblocks and extra steps, while offering contextual guidance, cues, and tips \u2013 and this is where onboarding software comes in.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The benefits of user onboarding software<\/strong><\/h2>\n\n\n\n<p>User onboarding software uses messaging, in-app guidance, and contextual cues to keep users engaged and interested as they begin using an application for the first time.<\/p>\n\n\n\n<p>Among other things, onboarding software can:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Reduce confusion<\/li><li>Remove obstacles to adoption<\/li><li>Shorten learning curves<\/li><li>Decrease abandonment rates&nbsp;<\/li><\/ul>\n\n\n\n<p>It is important to realize that these benefits can be achieved for any user base, whether they are consumers or employees.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/07\/shutterstock_416926126-1.jpg\" alt=\"\" class=\"wp-image-9086\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/07\/shutterstock_416926126-1.jpg 1000w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/07\/shutterstock_416926126-1.jpg?resize=300,200 300w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/07\/shutterstock_416926126-1.jpg?resize=600,400 600w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Onboarding software for consumers<\/strong><\/h2>\n\n\n\n<p>Though many consumer-oriented apps are less complex than B2B platforms, <a href=\"https:\/\/www.walkme.com\/blog\/if-you-want-renewals-in-12-months\/\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">onboarding is just as important<\/a>. After all, the everyday user is busy and saturated with noise from other apps, competitors, and life.<\/p>\n\n\n\n<p>A user onboarding tool can:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Introduce the software through a quick product tour<\/li><li>Teach users basic workflows through automated <a href=\"https:\/\/www.walkme.com\/glossary\/software-tutorial\/?t=21&amp;camp=walkme-blog\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">software tutorials<\/a><\/li><li>Help new users realize the software\u2019s value promise<\/li><li>Streamline and simplify the software experience<\/li><\/ul>\n\n\n\n<p>Consumer-facing apps are only one segment that can reap the rewards of effective onboarding tools \u2013 another important use case is <a href=\"https:\/\/www.walkme.com\/blog\/onboarding-new-employees\/\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">employee onboarding<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Digital employee onboarding software<\/strong><\/h2>\n\n\n\n<p>In the digital workplace, software onboarding is a crucial stage in the employee life cycle. <a aria-label=\"undefined (opens in a new tab)\" href=\"https:\/\/www.walkme.com\/blog\/training-software\/\" target=\"_blank\" rel=\"noreferrer noopener\">Employee productivity<\/a>, after all, depends directly on how well they can use a software platform.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img height=\"585\" width=\"1024\" decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/07\/Screen-Shot-2020-07-22-at-12.02.35.png?w=1024&#038;h=585&#038;crop=1\" alt=\"\" class=\"wp-image-9083\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/07\/Screen-Shot-2020-07-22-at-12.02.35.png 1200w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/07\/Screen-Shot-2020-07-22-at-12.02.35.png?resize=300,172 300w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/07\/Screen-Shot-2020-07-22-at-12.02.35.png?resize=1024,585 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption>Credit: <a href=\"https:\/\/www.bamboohr.com\/blog\/effective-onboarding-infographic\/\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">BambooHR<\/a><\/figcaption><\/figure>\n\n\n\n<p>Yet onboarding doesn\u2019t just apply to new hires, it also applies to existing employees. Every time a business <a href=\"https:\/\/www.digital-adoption.com\/digital-adoption-vs-technology-adoption\/?t=21&amp;camp=walkme-blog\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">adopts new technology<\/a>, existing employees must be onboarded and trained. Also, every time a new platform receives a significant upgrade, employees must learn new features and workflows.<\/p>\n\n\n\n<p>In the enterprise, user onboarding and training software can:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Decrease time-to-competency and time-to-productivity<\/li><li>Improve overall software proficiency<\/li><li>Boost software utilization and ROI<\/li><li>Minimize <a aria-label=\"undefined (opens in a new tab)\" href=\"https:\/\/www.walkme.com\/blog\/employee-experience\/\" target=\"_blank\" rel=\"noreferrer noopener\">software-related frustration<\/a><\/li><\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-embed-vimeo wp-block-embed is-type-video is-provider-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Put An End To Employee Frustration with WalkMe\" src=\"https:\/\/player.vimeo.com\/video\/364588504?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>An effective onboarding solution can help shrink the <a href=\"https:\/\/www.salesforce.com\/company\/news-press\/stories\/2020\/1\/digital-skills-gap\/\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">digital skills gap<\/a>, improve employee productivity, fuel innovation, and, ultimately, enhance organizational performance.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Onboarding with digital adoption platforms (DAPs)<\/strong><\/h2>\n\n\n\n<p>The market is full of user onboarding solutions, but many of them specifically focus on certain elements of the onboarding process, such as messaging. Others will offer several user onboarding features, but neglect different stages in the digital adoption process, such as training and development.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.walkme.com\/digital-adoption-platform\/?t=21&amp;camp=walkme-blog\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">Digital adoption platforms (DAPs)<\/a> encompass all of these functions, starting from the moment users first open an application.<\/p>\n\n\n\n<p>WalkMe\u2019s platform, for instance, guides users through every step of the onboarding process, then continues to offer them guidance and training throughout the user life cycle. Not only does this improve onboarding metrics, it also enhances long-term engagement, productivity, and performance.<\/p>\n\n\n\n<p>The WalkMe platform offers a few key features that improve the user experience throughout the user journey:<\/p>\n\n\n\n<p><strong>Product tours.<\/strong> Product tours offer a high-level overview of a product\u2019s features. These can be used right after sign-up to help familiarize new users with a product\u2019s interface and tools. They can also be used as part of the marketing funnel \u2013 some apps, for instance, provide interactive product tours on their websites.<\/p>\n\n\n\n<p><strong>Contextualized guidance and self-service functions.<\/strong> Through onboarding and beyond, users will be supported by context-based tips and tutorials. <a href=\"https:\/\/support.walkme.com\/knowledge-base\/what-is-the-walkme-actionbot\/?t=21&amp;camp=walkme-blog\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">WalkMe ActionBot<\/a> even allows users to automate tasks through a chat interface.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/07\/Screen-Shot-2020-07-22-at-13.56.50.png\" alt=\"\" class=\"wp-image-9089\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/07\/Screen-Shot-2020-07-22-at-13.56.50.png 507w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/07\/Screen-Shot-2020-07-22-at-13.56.50.png?resize=217,300 217w\" sizes=\"(max-width: 507px) 100vw, 507px\" \/><\/figure>\n\n\n\n<p><strong>In-app walkthroughs.<\/strong> Software walkthroughs take users through a series of steps required to complete a specific task. Walkthroughs can help new users learn a program and become productive, starting from their first day on the job.<\/p>\n\n\n\n<p><strong>Broadcast messaging.<\/strong> Broadcasts can be a useful way to communicate with an entire user base or a specific segment of users. In onboarding, messages can greet new users, solicit feedback, highlight new features, and more.&nbsp;<\/p>\n\n\n\n<p><strong>Software analytics.<\/strong> Analytics offer crucial insight into user behavior and sentiment. Without analytics, onboarding specialists won\u2019t be able to understand or improve the onboarding process.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>User onboarding software is pivotal<\/strong><\/h2>\n\n\n\n<p>Onboarding marks the beginning of a customer\u2019s journey with a product and, by extension, a brand. The same can be said for <a aria-label=\"undefined (opens in a new tab)\" href=\"https:\/\/www.walkme.com\/blog\/5-employee-training-best-practices\/\" target=\"_blank\" rel=\"noreferrer noopener\">employee onboarding<\/a>, which for new hires can determine their retention rate at a company.<br><br>Every effort should be made to start that relationship off on the right foot, then to provide a <a aria-label=\"undefined (opens in a new tab)\" href=\"https:\/\/www.walkme.com\/blog\/what-makes-a-good-user-experience\/\" target=\"_blank\" rel=\"noreferrer noopener\">stellar user experience<\/a> throughout the user journey \u2013 and choosing the right onboarding software is the best place to start.<\/p>\n\n\n\n<a href=\"javascript:;\" class=\"popup-threefields m-element-hidden j-initiator j-paid_post_feature\" id=\"imgpng\" form-type-id=\"imgpng\"><img decoding=\"async\" class=\"initiator-image\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2023\/04\/Onboarding-training-B_643bf183.png\"\/><\/a>\n","protected":false},"excerpt":{"rendered":"The right user onboarding software can dramatically boost the chances users will adopt an application and become long-term users. As<span class=\"moretag\">&#8230;<\/span>","protected":false},"author":246,"featured_media":9092,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"mobile_image_id":0,"tablet_image_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[89,87],"tags":[438,437,201,367,120,155,435,436,180,178],"class_list":["post-9081","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-transformation","category-training-onboarding","tag-customer-onboarding","tag-dap","tag-digital-adoption","tag-digital-adoption-platforms","tag-employee-onboarding","tag-onboarding","tag-onboarding-software","tag-product-adoption","tag-user-onboarding","tag-wmb-to"],"acf":{"__coauthors":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How User Onboarding Software Powers Growth and Adoption<\/title>\n<meta name=\"description\" content=\"Learn how the right user onboarding software can dramatically boost the chances users will adopt an application and become long-term users.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.walkme.com\/blog\/user-onboarding-software\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How User Onboarding Software Powers Growth and Adoption\" \/>\n<meta property=\"og:description\" content=\"Learn how the right user onboarding software can dramatically boost the chances users will adopt an application and become long-term users.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.walkme.com\/blog\/user-onboarding-software\/\" \/>\n<meta property=\"og:site_name\" content=\"WalkMe Blog\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-22T11:22:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/07\/1200x628_3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"WalkMe Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/07\/1200x628_3.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"WalkMe Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.walkme.com\/blog\/user-onboarding-software\/\",\"url\":\"https:\/\/www.walkme.com\/blog\/user-onboarding-software\/\",\"name\":\"How User Onboarding Software Powers Growth and Adoption\",\"isPartOf\":{\"@id\":\"https:\/\/www.walkme.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.walkme.com\/blog\/user-onboarding-software\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.walkme.com\/blog\/user-onboarding-software\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/07\/user-onboarding-cover.jpg\",\"datePublished\":\"2020-07-22T11:22:22+00:00\",\"author\":{\"@id\":\"https:\/\/www.walkme.com\/blog\/#\/schema\/person\/b6803cf6ff5d66cf789ea833bbddfa31\"},\"description\":\"Learn how the right user onboarding software can dramatically boost the chances users will adopt an application and become long-term users.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.walkme.com\/blog\/user-onboarding-software\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.walkme.com\/blog\/user-onboarding-software\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.walkme.com\/blog\/user-onboarding-software\/#primaryimage\",\"url\":\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/07\/user-onboarding-cover.jpg\",\"contentUrl\":\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/07\/user-onboarding-cover.jpg\",\"width\":1200,\"height\":583},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.walkme.com\/blog\/user-onboarding-software\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.walkme.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Training &amp; 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