{"id":8425,"date":"2020-06-09T08:08:29","date_gmt":"2020-06-09T08:08:29","guid":{"rendered":"https:\/\/www.walkme.com\/blog\/?p=8425"},"modified":"2023-05-08T08:04:50","modified_gmt":"2023-05-08T08:04:50","slug":"empower-business-transformation","status":"publish","type":"post","link":"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/","title":{"rendered":"How Can You Empower Your Business Transformation?"},"content":{"rendered":"\n<p><a rel=\"noreferrer noopener\" href=\"https:\/\/www.gartner.com\/en\/newsroom\/press-releases\/2019-10-23-gartner-says-global-it-spending-to-grow-3point7-percent-in-2020\" target=\"_blank\">Gartner<\/a> estimates that worldwide IT spending in the enterprise software industry will reach $560 billion in 2021. With companies spending that much money on tech, how can they ensure they are <a href=\"https:\/\/www.walkme.com\/blog\/software-usage-vs-software-adoption\/\" target=\"_blank\" rel=\"noreferrer noopener\">realizing the full value<\/a> of their company\u2019s software investments? <\/p>\n\n\n\n<p>WalkMe President <a rel=\"noreferrer noopener\" href=\"https:\/\/www.linkedin.com\/in\/rafis\/\" target=\"_blank\">Rafael Sweary<\/a> addresses this very question and the role of digital adoption solutions in an <a href=\"https:\/\/www.walkme.com\/knowledge\/empower-business-transformation\/?camp=TL-gartner-webcast\" target=\"_blank\" rel=\"noreferrer noopener\">enlightening webcast <\/a>featuring Gartner Senior Director Analyst <a rel=\"noreferrer noopener\" href=\"https:\/\/www.gartner.com\/analyst\/60831\/Melissa-Hilbert\" target=\"_blank\">Melissa Hilbert<\/a>.<br><br><strong><a href=\"https:\/\/www.walkme.com\/knowledge\/empower-business-transformation\/?camp=TL-gartner-webcast\" target=\"_blank\" rel=\"noreferrer noopener\">Watch the webcast here<\/a><\/strong> and read more for key takeaways.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What are the challenges organizations still face with digital transformation?<\/strong><\/h2>\n\n\n\n<p>Everyone has <a href=\"https:\/\/www.walkme.com\/glossary\/digital-transformation\/\" target=\"_blank\" rel=\"noreferrer noopener\">digital transformation<\/a> on their mind, but many companies don\u2019t know how to properly implement and achieve digital transformation success. Melissa Hilbert shares that in her opinion, digital adoption can be viewed as the number one issue in a successful or unsuccessful deployment. <strong><em><br><\/em><\/strong><br>When new software is delivered and presented to users without a digital adoption solution or strategy, companies run the risk of <a rel=\"noreferrer noopener\" href=\"https:\/\/www.walkme.com\/blog\/change-6-strategies-overcome-resistance\/\" target=\"_blank\">employee resistance<\/a>, frustration, and confusion. This ultimately leads to software waste, and the significant investment to get this new software into the hands of users is not actualized.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Digital adoption is the fast track to digital transformation<\/strong><\/h2>\n\n\n\n<p>When a <a href=\"https:\/\/www.walkme.com\/digital-adoption-platform\/\" target=\"_blank\" rel=\"noreferrer noopener\">digital adoption platform<\/a> like WalkMe is implemented, immediate results can be seen. The advanced technology gives companies visibility into software usage across their tech-stack and where employees are struggling. Once these pain points are revealed, companies can utilize their digital adoption platform to create useful content to guide users and pinpoint where to automate tedious processes. As Sweary states, \u201c<em>Once you have adoption, that is when you start realizing the benefits of the underlying technology.\u201d<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Optimize your business with continued digital adoption<\/strong><\/h2>\n\n\n\n<p><strong>&nbsp;<\/strong>Digital adoption is not a one-time thing. Rather, it is a continuous process that grows and adapts to updated software and new business workflows your company may introduce.<\/p>\n\n\n\n<p>To fully reap the benefits of a digital adoption solution and empower your business transformation, <a rel=\"noreferrer noopener\" href=\"https:\/\/www.walkme.com\/blog\/organizational-alignment\/\" target=\"_blank\">organizational alignment<\/a> across departments and business lines are crucial. Sweary says that the companies that successfully implemented a digital adoption strategy have a center of excellence. Their responsibility is to look at their company\u2019s software in a holistic way. They must understand the impact of introducing new software to determine the right digital adoption strategy, while continually analyzing digital adoption efforts to see where there are further areas of improvement and optimization.<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/www.walkme.com\/knowledge\/empower-business-transformation\/?camp=TL-gartner-webcast\" target=\"_blank\" rel=\"noreferrer noopener\">Watch the full webcast here<\/a>.\u00a0<\/strong><\/p>\n\n\n\n<a href=\"javascript:;\" class=\"popup-threefields m-element-hidden j-initiator j-paid_post_feature\" id=\"imgpng\" form-type-id=\"imgpng\"><img decoding=\"async\" class=\"initiator-image\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2023\/04\/Digital-adoption-B-min_9643bf2a.png\"\/><\/a>\n","protected":false},"excerpt":{"rendered":"Gartner estimates that worldwide IT spending in the enterprise software industry will reach $560 billion in 2021. With companies spending<span class=\"moretag\">&#8230;<\/span>","protected":false},"author":246,"featured_media":8427,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"mobile_image_id":0,"tablet_image_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[89],"tags":[388,153],"class_list":["post-8425","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-transformation","tag-ceo","tag-wmb-dt"],"acf":{"__coauthors":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Can You Empower Your Business Transformation?<\/title>\n<meta name=\"description\" content=\"Learn how to ensure ROI on technology and empower your business transformation in this WalkMe video featuring Gartner analyst Melissa Hilbert.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Can You Empower Your Business Transformation?\" \/>\n<meta property=\"og:description\" content=\"Learn how to ensure ROI on technology and empower your business transformation in this WalkMe video featuring Gartner analyst Melissa Hilbert.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/\" \/>\n<meta property=\"og:site_name\" content=\"WalkMe Blog\" \/>\n<meta property=\"article:published_time\" content=\"2020-06-09T08:08:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-08T08:04:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/06\/1200x628-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"WalkMe Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/06\/1200x628-2.png\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"WalkMe Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/\",\"url\":\"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/\",\"name\":\"How Can You Empower Your Business Transformation?\",\"isPartOf\":{\"@id\":\"https:\/\/www.walkme.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/05\/1200x583-3-1.png\",\"datePublished\":\"2020-06-09T08:08:29+00:00\",\"dateModified\":\"2023-05-08T08:04:50+00:00\",\"author\":{\"@id\":\"https:\/\/www.walkme.com\/blog\/#\/schema\/person\/b6803cf6ff5d66cf789ea833bbddfa31\"},\"description\":\"Learn how to ensure ROI on technology and empower your business transformation in this WalkMe video featuring Gartner analyst Melissa Hilbert.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/#primaryimage\",\"url\":\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/05\/1200x583-3-1.png\",\"contentUrl\":\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/05\/1200x583-3-1.png\",\"width\":1200,\"height\":583},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.walkme.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Digital Transformation\",\"item\":\"https:\/\/www.walkme.com\/blog\/category\/digital-transformation\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"How Can You Empower Your Business Transformation?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.walkme.com\/blog\/#website\",\"url\":\"https:\/\/www.walkme.com\/blog\/\",\"name\":\"WalkMe Blog\",\"description\":\"Digital adoption &amp; Change Management Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.walkme.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.walkme.com\/blog\/#\/schema\/person\/b6803cf6ff5d66cf789ea833bbddfa31\",\"name\":\"WalkMe Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.walkme.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d15d25a7d13fc1ba31b0187a32b2f27936e975e166da929698db9971a322a63d?s=96&d=monsterid&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d15d25a7d13fc1ba31b0187a32b2f27936e975e166da929698db9971a322a63d?s=96&d=monsterid&r=g\",\"caption\":\"WalkMe Team\"},\"description\":\"WalkMe pioneered the Digital Adoption Platform (DAP) for organizations to utilize the full potential of their digital assets. Using artificial intelligence, machine learning and contextual guidance, WalkMe adds a dynamic user interface layer to raise the digital literacy of all users.\",\"url\":\"https:\/\/www.walkme.com\/blog\/author\/walkme-team\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How Can You Empower Your Business Transformation?","description":"Learn how to ensure ROI on technology and empower your business transformation in this WalkMe video featuring Gartner analyst Melissa Hilbert.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/","og_locale":"en_US","og_type":"article","og_title":"How Can You Empower Your Business Transformation?","og_description":"Learn how to ensure ROI on technology and empower your business transformation in this WalkMe video featuring Gartner analyst Melissa Hilbert.","og_url":"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/","og_site_name":"WalkMe Blog","article_published_time":"2020-06-09T08:08:29+00:00","article_modified_time":"2023-05-08T08:04:50+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/06\/1200x628-2.png","type":"image\/png"}],"author":"WalkMe Team","twitter_card":"summary_large_image","twitter_image":"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/06\/1200x628-2.png","twitter_misc":{"Written by":"WalkMe Team","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/","url":"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/","name":"How Can You Empower Your Business Transformation?","isPartOf":{"@id":"https:\/\/www.walkme.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/#primaryimage"},"image":{"@id":"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/#primaryimage"},"thumbnailUrl":"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/05\/1200x583-3-1.png","datePublished":"2020-06-09T08:08:29+00:00","dateModified":"2023-05-08T08:04:50+00:00","author":{"@id":"https:\/\/www.walkme.com\/blog\/#\/schema\/person\/b6803cf6ff5d66cf789ea833bbddfa31"},"description":"Learn how to ensure ROI on technology and empower your business transformation in this WalkMe video featuring Gartner analyst Melissa Hilbert.","breadcrumb":{"@id":"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.walkme.com\/blog\/empower-business-transformation\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/#primaryimage","url":"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/05\/1200x583-3-1.png","contentUrl":"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/05\/1200x583-3-1.png","width":1200,"height":583},{"@type":"BreadcrumbList","@id":"https:\/\/www.walkme.com\/blog\/empower-business-transformation\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.walkme.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Digital Transformation","item":"https:\/\/www.walkme.com\/blog\/category\/digital-transformation\/"},{"@type":"ListItem","position":3,"name":"How Can You Empower Your Business Transformation?"}]},{"@type":"WebSite","@id":"https:\/\/www.walkme.com\/blog\/#website","url":"https:\/\/www.walkme.com\/blog\/","name":"WalkMe Blog","description":"Digital adoption &amp; Change Management Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.walkme.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.walkme.com\/blog\/#\/schema\/person\/b6803cf6ff5d66cf789ea833bbddfa31","name":"WalkMe Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.walkme.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/d15d25a7d13fc1ba31b0187a32b2f27936e975e166da929698db9971a322a63d?s=96&d=monsterid&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d15d25a7d13fc1ba31b0187a32b2f27936e975e166da929698db9971a322a63d?s=96&d=monsterid&r=g","caption":"WalkMe Team"},"description":"WalkMe pioneered the Digital Adoption Platform (DAP) for organizations to utilize the full potential of their digital assets. Using artificial intelligence, machine learning and contextual guidance, WalkMe adds a dynamic user interface layer to raise the digital literacy of all users.","url":"https:\/\/www.walkme.com\/blog\/author\/walkme-team\/"}]}},"parsely":{"version":"1.1.0","canonical_url":"https:\/\/walkme.com\/blog\/empower-business-transformation\/","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"How Can You Empower Your Business Transformation?","url":"http:\/\/www.walkme.com\/blog\/empower-business-transformation\/","mainEntityOfPage":{"@type":"WebPage","@id":"http:\/\/www.walkme.com\/blog\/empower-business-transformation\/"},"thumbnailUrl":"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/05\/1200x583-3-1.png","image":{"@type":"ImageObject","url":"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/05\/1200x583-3-1.png"},"articleSection":"Digital Transformation","author":[{"@type":"Person","name":"WalkMe Team"}],"creator":["WalkMe Team"],"publisher":{"@type":"Organization","name":"WalkMe Blog","logo":""},"keywords":["ceo","wmb-dt"],"dateCreated":"2020-06-09T08:08:29Z","datePublished":"2020-06-09T08:08:29Z","dateModified":"2023-05-08T08:04:50Z"},"rendered":"<script type=\"application\/ld+json\" class=\"wp-parsely-metadata\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"NewsArticle\",\"headline\":\"How Can You Empower Your Business Transformation?\",\"url\":\"http:\\\/\\\/www.walkme.com\\\/blog\\\/empower-business-transformation\\\/\",\"mainEntityOfPage\":{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/www.walkme.com\\\/blog\\\/empower-business-transformation\\\/\"},\"thumbnailUrl\":\"https:\\\/\\\/www.walkme.com\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2020\\\/05\\\/1200x583-3-1.png\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.walkme.com\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2020\\\/05\\\/1200x583-3-1.png\"},\"articleSection\":\"Digital Transformation\",\"author\":[{\"@type\":\"Person\",\"name\":\"WalkMe Team\"}],\"creator\":[\"WalkMe Team\"],\"publisher\":{\"@type\":\"Organization\",\"name\":\"WalkMe Blog\",\"logo\":\"\"},\"keywords\":[\"ceo\",\"wmb-dt\"],\"dateCreated\":\"2020-06-09T08:08:29Z\",\"datePublished\":\"2020-06-09T08:08:29Z\",\"dateModified\":\"2023-05-08T08:04:50Z\"}<\/script>","tracker_url":"https:\/\/cdn.parsely.com\/keys\/walkme.com\/p.js"},"lang":"en","translations":{"en":8425},"jetpack_featured_media_url":"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/05\/1200x583-3-1.png","featured_image_src":"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/05\/1200x583-3-1.png","featured_image_src_square":"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2020\/05\/1200x583-3-1.png","author_info":{"display_name":"WalkMe Team","author_link":"https:\/\/www.walkme.com\/blog\/author\/walkme-team\/"},"jetpack_sharing_enabled":true,"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/www.walkme.com\/blog\/wp-json\/wp\/v2\/posts\/8425","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.walkme.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.walkme.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.walkme.com\/blog\/wp-json\/wp\/v2\/users\/246"}],"replies":[{"embeddable":true,"href":"https:\/\/www.walkme.com\/blog\/wp-json\/wp\/v2\/comments?post=8425"}],"version-history":[{"count":0,"href":"https:\/\/www.walkme.com\/blog\/wp-json\/wp\/v2\/posts\/8425\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.walkme.com\/blog\/wp-json\/wp\/v2\/media\/8427"}],"wp:attachment":[{"href":"https:\/\/www.walkme.com\/blog\/wp-json\/wp\/v2\/media?parent=8425"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.walkme.com\/blog\/wp-json\/wp\/v2\/categories?post=8425"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.walkme.com\/blog\/wp-json\/wp\/v2\/tags?post=8425"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}