{"id":6687,"date":"2019-07-24T07:08:18","date_gmt":"2019-07-24T07:08:18","guid":{"rendered":"https:\/\/www.walkme.com\/blog\/?p=6687"},"modified":"2021-10-20T06:03:12","modified_gmt":"2021-10-20T06:03:12","slug":"user-experience-consultant","status":"publish","type":"post","link":"https:\/\/www.walkme.com\/blog\/user-experience-consultant\/","title":{"rendered":"Be Your Own Best User Experience Consultant"},"content":{"rendered":"

User experience<\/a> is subjective by definition.<\/p>\n

While one person might consider a process to be seamless, another may find it too difficult and quit in the middle.<\/p>\n

Many companies invest huge sums of money in improving the user experience<\/a>. Increasingly, companies are outsourcing to user experience consultants to ensure their UX is as smooth as possible for the greatest number of people.<\/p>\n

But relying on a one-time service isn\u2019t a viable long-term strategy \u2014 not when technology trends and consumer demands are subject to change.<\/p>\n\n

Be proactive, not reactive<\/h2>\n

So much of improving the user experience is seeing where users struggle to complete processes, learning from mistakes, and refining them to deliver an improved experience<\/a>.<\/p>\n

Whether you run an eCommerce site and identify the need to improve the UX for your customers or you\u2019re a business leader who wants to improve software usability, you can learn a lot from collecting insights from your users\u2019 experiences.<\/p>\n

Understanding where users have \u201cpain points<\/a>\u201d can help you analyze what went wrong and how to improve the process for the future.<\/p>\n

However, user expectations and desires are constantly evolving. Instead of waiting until you identify a problem in your UX, you\u2019ll be in a much better position if you take a proactive approach<\/a> that enables you to keep a constant pulse on the user journey<\/a>, stay alert to issues, and solve them swiftly.<\/p>\n

With the right insights, you can be your own user experience consultant.<\/p>\n

Dive Deeper: Don’t Let Your UX Crash. How ‘Black Box’ Tech Can Help<\/a><\/span><\/strong><\/em><\/p>\n\n

Use a 360-degree solution to see the whole picture<\/h2>\n

There are hundreds of factors that feed into the user journey<\/a>, how each user experiences the product, and why one user may experience a problem at one stage and a different user, who has a similar profile, will \u201cdrop off\u201d at another.<\/p>\n

Having a solution that delivers a 360-degree view of the user journey will provide you with insights about how users interact with and perceive the journey at every touchpoint, highlighting factors<\/a> which may otherwise have gone unnoticed.<\/p>\n

According to analysis by WalkMe<\/a> on user behavior, the amount of time and steps required to complete business processes is directly correlated to the success at which users complete a process.<\/p>\n

We discovered that if it took less than 70 seconds to complete a process, there was a 70% success rate. Users experienced the same success rate if a process required five steps or fewer.<\/p>\n

Our research also illuminated the benefits of automation.<\/p>\n

Adding process automation significantly increased the likelihood of successfully completing a process, from 49% without automation, to 81% with it.<\/p>\n

Without a tool to deliver these insights, we wouldn\u2019t have had that 360-degree view of our users\u2019 experience. But with them, we are empowered to be our own user experience consultant and make informed improvements based on data \u2014 continuously.<\/p>\n

Like what you\u2019re reading? Subscribe to the blog for fresh insights delivered right to your inbox!<\/i><\/b><\/a><\/span><\/p>\n\n

Knowledge is power<\/h2>\n

As we all know, the more information we have, the better equipped we are to make decisions.<\/p>\n

In order to be your own best user experience consultant, you need access to the right information so that you can identify where friction exists in your user journey, what processes are taking longer than they should, and where you can improve<\/a>.<\/p>\n

With WalkMe\u2019s New Insights<\/a>, you can gain that essential view into the user journey and identify areas ripe for optimization.<\/p>\n

Without understanding what\u2019s tripping up your UX, it will be impossible to achieve digital adoption.<\/p>\n

For example, you\u2019ll need to know which process have too many steps, where your users can benefit from automation, which processes are being underutilized, and which are being completely neglected.<\/p>\n

Each piece of information will empower you to improve the user experience<\/a> and provide more value from the software, websites, or apps you provide.<\/p>\n\n

Define and refine<\/h2>\n

In the digital era, users are constantly comparing your platform or product to your competitors. How easily can they navigate your site? How seamless is the user journey<\/a>? How quickly can they access the information they are seeking?<\/p>\n

If you\u2019re not constantly monitoring and optimizing your user experience, falling behind your competitors is inevitable.<\/p>\n

The good news is you don\u2019t need to rely on an expensive third-party company to revamp your UX. With the right insights, you can be your own user experience consultant, armed with all of the information you need to constantly refine the journey and provide the optimal UX.<\/p>\n

WalkMe\u2019s Digital Adoption Platform (DAP)<\/strong> transforms the user experience in today\u2019s overwhelming digital world. Using artificial intelligence, engagement, guidance, and automation, WalkMe\u2019s transparent overlay assists users to complete tasks easily within any enterprise software, mobile application or website. Discover how a DAP can revolutionize your business.<\/em><\/span><\/p>

Request a Demo<\/a><\/div><\/div><\/div><\/p>","protected":false},"excerpt":{"rendered":"User experience is subjective by definition. While one person might consider a process to be seamless, another may find it…<\/span>","protected":false},"author":246,"featured_media":6688,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"mobile_image_id":0,"tablet_image_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[86],"tags":[97,214,204],"class_list":["post-6687","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-user-experience","tag-user-experience","tag-user-journey","tag-wmb-ux"],"acf":{"__coauthors":""},"yoast_head":"\nBe Your Own Best User Experience Consultant - WalkMe Blog<\/title>\n<meta name=\"description\" content=\"The quality of your user journey has a direct impact on your ability to attract and retain customers. 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