{"id":6673,"date":"2019-07-21T16:28:20","date_gmt":"2019-07-21T16:28:20","guid":{"rendered":"https:\/\/www.walkme.com\/blog\/?p=6673"},"modified":"2024-08-05T12:24:19","modified_gmt":"2024-08-05T12:24:19","slug":"digital-transformation-culture","status":"publish","type":"post","link":"https:\/\/www.walkme.com\/blog\/digital-transformation-culture\/","title":{"rendered":"How to Create a Digital Transformation Culture: 5 Steps"},"content":{"rendered":"

Do you know the ingredients of a powerful digital transformation<\/a> culture?<\/p>\r\n

A culture that supports innovation and digital change<\/a> is created from a blend of capable digital tools, employee support, and communication. The right technology will help ignite organizational transformation<\/a>, but only if it is supported by a staff that is fully motivated to embrace this change.<\/p>\r\n

This may sound straightforward, but part of the reason so many digital transformation efforts end in failure<\/a> is because cultivating the right kind of culture is a monumental task for many organizations.<\/p>\r\n

Creating a digital transformation culture: Challenges ahead<\/h2>\r\n

Creating a strategy to drive the cultural shifts necessary to support a digital workplace is essential, but it\u2019s something many leaders have yet to crack. Moreover, it\u2019s become clear that company leaders and employees have different perceptions on the state of the culture, according to our recent survey<\/a> on employees\u2019 digital experience.<\/p>\r\n

While 79.5% of leaders believe their organization has a strong digital culture,<\/a> only 56.7% of employees actually agree. This gap indicates that leaders have some work to do.<\/p>\r\n

A key challenge of cultivating a digital transformation culture is developing an authentic interest in employees.<\/p>\r\n

Employees who are digitally dexterous<\/a> \u2014 meaning they have the ability and desire to use digital tools to produce better business outcomes \u2014 will drive you toward success. But creating this competency of digital dexterity requires significant guidance, empowerment, and support from leadership throughout the organization.<\/p>\r\n

The role of HR in a digital transformation project<\/h2>\r\n

This leadership begins with HR, who must spearhead the development of a digital transformation culture. HR can initiate this through a variety of means, such as presenting \u201csuccess stories\u201d from other companies, inviting inspirational speakers, increasing transparency about the core business goals and current standing, and inviting employee feedback.<\/p>\r\n

HR can also implement a reward system for employees who champion digital transformation efforts within their teams and departments.<\/p>\r\n

You\u2019ll need to identify which tactics work best for your organization and current needs, but in any case, HR will be responsible for taking the lead.<\/p>\r\n

Dive Deeper: First 100 Days of Digital Transformation \u2014 HR’s Essential Role in Driving Successful Change<\/strong><\/em><\/a><\/span><\/p>\r\n

5 tips for building a digital transformation culture<\/h2>\r\n

With HR in the lead, you can apply the following tips to develop a culture that embraces change and supports innovation.<\/p>\r\n

1. Strengthen internal communication from HR<\/h3>\r\n

Alongside incentives, HR must also provide clear and open communication describing not only how digital transformation will help the business, but also how it will benefit employees in their individual roles and workflows.<\/p>\r\n

Greater transparency can help quell resistance, and also provides an opportunity to solicit the input of employees. After all, they are the ones on the \u201cfrontlines\u201d of work. If anyone is experiencing friction and bottlenecks, it is probably them. Ask them how your digital tools can improve their workflow<\/a> so they can more efficiently reach their KPIs.<\/p>\r\n

2. Prepare your leaders<\/h3>\r\n

Effectively leading a digital initiative requires solid leadership and management skills. Not all leaders are equipped for the job.<\/p>\r\n

Before diving in, make sure the leaders who will be heading such changes are prepared \u2014 both on the technical side as well as the support side.<\/p>\r\n

Leaders should fully understand the value of the tool that will be implemented, how it will benefit employees, and how it might affect their workflow (for better or worse). They should anticipate what challenges employees will face, and come up with a plan<\/a> to prevent and address them.<\/p>\r\n

3. Encourage agility among leaders and staff<\/h3>\r\n

Having a consciously agile approach<\/a> to organizational design is one of the most crucial aspects of creating a digital transformation culture, as leaders must be able to quickly and dynamically respond to any challenges as they come about.<\/p>\r\n

Moreover, employees must be adaptable as leaders look to create a culture that facilitates faster decision making, experimentation, and innovation.<\/p>\r\n

You can encourage greater agility among staff by making it clear that company leadership values employee input and wants staff to contribute ideas to test new things. When leaders demonstrate that failing is OK if you fail fast, you can reap the benefits of great experimentation and successful innovation, while simultaneously increasing employee agility.<\/p>\r\n

Like what you\u2019re reading? Subscribe to the blog for fresh insights delivered right to your inbox!<\/i><\/b><\/a><\/span><\/p>\r\n

4. Give your staff training a boost<\/h3>\r\n

In order to ensure a seamless transition to a digital transformation culture, it will be well worth your while to invest in staff training. With the right training<\/a>, staff will be far less resistant to change and more willing to embrace technology.<\/p>\r\n

When they are empowered to maximize their digital tools<\/a> and can fully achieve digital adoption<\/a>, employees will become more digitally adept and able to support a longlasting digital culture.<\/p>\r\n

5. Provide the necessary software support<\/h3>\r\n

If you want employees to make a big change on top of maintaining a stellar performance, you\u2019ll do right to give them all of the tools they require to make that happen.<\/p>\r\n

Tools such as a digital adoption solution<\/a> can effectively reduce the complexity and frustration associated with learning to use software platforms. With onscreen guidance, in-line navigation, and real-time support at any moment, employees are never left on their own.<\/p>\r\n

A digital adoption solution, such as WalkMe\u2019s Digital Adoption Platform (DAP)<\/a>, walks users through processes step-by-step so they can complete any task with ease and efficiency.<\/p>\r\n

Without adequate support, employees will associate digital transformation with stress and frustration<\/a>. But with the right tools on your side, they will see it as a simple initiative that can help them perform better.<\/p>\r\n

Create a long-lasting digital transformation culture<\/h2>\r\n

Often, leaders believe they can simply build the infrastructure for change and their staff will follow. But in the era of digital transformation<\/a>, a digital strategy is not enough \u2014 addressing the cultural challenges is paramount to success.<\/p>\r\n

By taking the steps above, you can lay the groundwork to build a long-term digital transformation culture and thrive in the age of digital evolution.<\/p>\r\n

WalkMe\u2019s Digital Adoption Platform (DAP)<\/strong> transforms the user experience in today\u2019s overwhelming digital world. Using artificial intelligence, engagement, guidance, and automation, WalkMe\u2019s transparent overlay assists users to complete tasks easily within any enterprise software, mobile application or website. Discover how a DAP can revolutionize your business.<\/em><\/span><\/p>

Request a Demo<\/a><\/div><\/div><\/div><\/p>","protected":false},"excerpt":{"rendered":"Do you know the ingredients of a powerful digital transformation culture? 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