{"id":6134,"date":"2019-03-12T15:00:43","date_gmt":"2019-03-12T15:00:43","guid":{"rendered":"https:\/\/www.walkme.com\/blog\/?p=6134"},"modified":"2023-05-02T15:45:30","modified_gmt":"2023-05-02T15:45:30","slug":"change-management-certification","status":"publish","type":"post","link":"https:\/\/www.walkme.com\/blog\/change-management-certification\/","title":{"rendered":"How to Evolve Change Management Certification for Digital Change"},"content":{"rendered":"<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.walkme.com\/blog\/3-change-management-models\/\" target=\"_blank\" rel=\"noopener\">Change management practices<\/a> themselves have been evolving at rapid speed. But have <a href=\"https:\/\/change.walkme.com\/change-management-certification-program\/\" target=\"_blank\" rel=\"noopener\">change management certification programs<\/a> been keeping up?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Because technology drives a vast majority of change initiatives, working with and among digital tools have become a crucial focal point of\u00a0<\/span><span style=\"font-weight: 400;\">change management<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To keep up with the pace of change in the digital age, change managers must up the credentials in change management certification.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"color: #ff9900;\"><a href=\"https:\/\/www.walkme.com\/blog\/change-management-guide\/?utm_source=blog&amp;utm_medium=inlink&amp;utm_campaign=proceed_ratio\" target=\"_blank\" rel=\"noopener\"><em><strong>Dive Deeper: The Ultimate Guide to Successful Change Management<\/strong><\/em><\/a><\/span><\/p>\n\n<h2><b>Traditional change management certification requirements<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Most change management certifications focus on fulfilling traditional change management practices and protocols \u2014 the basics. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">These include:<\/span><\/p>\n\n<ul>\n \t<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Identifying areas for change<\/span><\/li>\n \t<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Implementing change<\/span><\/li>\n \t<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Combatting employee resistance<\/span><\/li>\n \t<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Deploying change management tools\/processes<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">However, this basic approach fails to account for the complexities and challenges associated with digital change.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are three arguments for including <a href=\"https:\/\/www.walkme.com\/blog\/5-critical-employee-skills\/\" target=\"_blank\" rel=\"noopener\">digital skills<\/a> in change management certification requirements:<\/span><\/p>\n<p><b>1. A major portion of change initiatives today revolves around digital technology and digital <img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-6139\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/03\/shutterstock_1190524120-1.jpg\" alt=\"change management\" width=\"400\" height=\"267\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/03\/shutterstock_1190524120-1.jpg 1000w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/03\/shutterstock_1190524120-1.jpg?resize=300,200 300w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/03\/shutterstock_1190524120-1.jpg?resize=600,400 600w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>transformation.<\/b><span style=\"font-weight: 400;\"> Understanding what kinds of changes <\/span><a href=\"https:\/\/www.walkme.com\/glossary\/digital-transformation\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">digital transformation<\/span><\/a><span style=\"font-weight: 400;\"> demands will better equip change managers for executing effective change programs.<\/span><\/p>\n<p><b>2. Digital technology will only become a bigger part of modern work. <\/b><span style=\"font-weight: 400;\">Already, in many industries most worked is performed on the computer. Each department has its own needs and demands for sophisticated digital tools to achieve their goals. As technology progresses even further, these demands will rise.<\/span><b> <\/b><\/p>\n<p><b>3. Results will be boosted in proportion to digital skills.<\/b><span style=\"font-weight: 400;\"> By becoming digitally savvy, change managers can boost results, enhance long-term career prospects, and make themselves more marketable.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Without a doubt, being equipped to drive <\/span><a href=\"https:\/\/www.cio.com\/article\/3211898\/digital-transformation\/change-management-for-digital-transformation-whats-different.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">digital change<\/span><\/a>\u00a0<span style=\"font-weight: 400;\">is central to effective change. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Likewise, it should be central to change management certification.<\/span><\/p>\n\n<h2><b>New change management certification requirements<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">We&#8217;ve established how important digital skills are for today&#8217;s change managers.\u00a0<\/span><span style=\"font-weight: 400;\">Now the question arises \u2014 which skills should change managers learn?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The short answer is that they should focus on skills that enable them to address the factors that lead to resistance. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">To get ready for today\u2019s evolving environment, here are five new things that should be included in today&#8217;s digital change programs:<\/span><\/p>\n\n<h3><b>1. Understand where employees struggle on technology, what their overall needs are, and how technology will impact employees<\/b><\/h3>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.walkme.com\/blog\/change-6-strategies-overcome-resistance\/\" target=\"_blank\" rel=\"noopener\">Employee resistance<\/a> is well-known as one of the biggest obstacles to <a href=\"https:\/\/www.walkme.com\/blog\/5-types-of-organizational-change\/\" target=\"_blank\" rel=\"noopener\">effective change<\/a>. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Unfortunately, unless handled properly, digital technology can increase resistance and frustration.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Knowing how employees are impacted by technology will help change managers tackle resistance, objections, and frustrations before they occur. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is one of the most essential ingredients that contribute to successful change programs.<\/span><\/p>\n\n<h3><b>2. Be aware of current change management tools, software, and capabilities<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Change managers themselves must use technology, so it pays to understand change management tools and software.<img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-6140\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/03\/shutterstock_398858656-1.jpg\" alt=\"digital transformation\" width=\"400\" height=\"200\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/03\/shutterstock_398858656-1.jpg 1000w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/03\/shutterstock_398858656-1.jpg?resize=300,150 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">This will help change managers support employees, execute change initiatives more smoothly, and boost success rates.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/change.walkme.com\/5-change-management-tools-and-techniques-to-master-now\/\" target=\"_blank\" rel=\"noopener\">Change management tools<\/a> include:<\/span><\/p>\n\n<ul>\n \t<li style=\"font-weight: 400;\"><b>Digital adoption platforms (DAPs)<\/b><span style=\"font-weight: 400;\"> \u2013 <\/span><a href=\"https:\/\/www.walkme.com\/digital-adoption-platform\/\"><span style=\"font-weight: 400;\">Digital <\/span><span style=\"font-weight: 400;\">A<\/span><span style=\"font-weight: 400;\">doption Platforms (DAP)<\/span><\/a><span style=\"font-weight: 400;\"> are tools that offer in-app training, on-demand learning, and AI-driven analytics of software usage<\/span><\/li>\n \t<li style=\"font-weight: 400;\"><b>Project management software<\/b><span style=\"font-weight: 400;\"> \u2013 Wide-scale change initiatives include many moving parts. Competency on project management software will give you the confidence to provide the necessary oversight of the change effort. <\/span><\/li>\n \t<li style=\"font-weight: 400;\"><b>Knowledge tools<\/b><span style=\"font-weight: 400;\"> \u2013 Software such as knowledge bases and other go-to resources are essential for communication with employees.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">These are some of the most essential tools that can help change managers stay current and effective.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"color: #ff9900;\"><a href=\"https:\/\/www.walkme.com\/pages\/change-2-4-d-make-enterprise-management-easy-and-effective\/?eco=digitaltr&amp;adin=change-management-certification-ll01&amp;land=change-2-4-d-make-enterprise-management-easy-and-effective&amp;pitch=Adoption-Promotion\" target=\"_blank\" rel=\"noopener\"><em><strong>Make change management seamless with WalkMe. Request a demo.<\/strong><\/em><\/a><\/span><\/p>\n\n<h3><b>3. Understand how adding new digital tools affects workflows <\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Every new software deployment will have a different impact on the workplace.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Understanding how different types of tools impact workflows can help change managers prepare for and prevent problems. It can also help ease transitions and enhance their results.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For instance, change managers should learn:<\/span><\/p>\n\n<ul>\n \t<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">How employees&#8217; individual duties will change<\/span><\/li>\n \t<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The learning curve<\/span><\/li>\n \t<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">How <a href=\"https:\/\/www.walkme.com\/blog\/digital-freedom-employee-productivity-webinar\/\" target=\"_blank\" rel=\"noopener\">productivity will be impacted<\/a><\/span><\/li>\n \t<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Whether employees&#8217; will need re-skilling and how much<\/span><\/li>\n \t<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The psychological impact of the deployment<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Not every software tool is created equally. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The installation of new email software, for instance, may not impact employees much at all. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">On the other hand, installing an automation tool that automates a large portion of an employee\u2019s workload will have a much greater impact.<\/span><\/p>\n\n<h3><b>4. Address the importance of employee training and software onboarding to drive successful digital change<\/b><\/h3>\n<p><a href=\"https:\/\/www.forbes.com\/sites\/tinamulqueen\/2019\/01\/25\/digital-transformation-is-maturing-are-you-in-step-with-competition\/amp\/\"><span style=\"font-weight: 400;\">Digital transformation<\/span><\/a><span style=\"font-weight: 400;\"> and digital adoption are, as mentioned, the most common cases of change in today&#8217;s workplace.<img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-6141\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/03\/shutterstock_603829526-1.jpg\" alt=\"employee training\" width=\"400\" height=\"267\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/03\/shutterstock_603829526-1.jpg 1000w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/03\/shutterstock_603829526-1.jpg?resize=300,200 300w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2019\/03\/shutterstock_603829526-1.jpg?resize=600,400 600w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">This means that a large portion of change initiatives will involve onboarding and training. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">To successfully manage digital change, it is necessary to:<\/span><\/p>\n\n<ul>\n \t<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Effectively train employees on new software<\/span><\/li>\n \t<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Understand how <a href=\"https:\/\/www.walkme.com\/blog\/contextual-learning-employee-training\/\" target=\"_blank\" rel=\"noopener\">new digital tools<\/a> can enhance but also disrupt the workflow<\/span><\/li>\n \t<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Find ways to decrease learning curves and increase productivity<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Automating portions of the onboarding process will help change managers in a number of ways.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Not only will they make their programs more effective, but they will also be able to track, analyze, and understand their efforts. <\/span><\/p>\n\n<h3><b>5. Create a digital adoption strategy and solution<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">A <a href=\"https:\/\/www.walkme.com\/blog\/digital-adoption-strategy\/\" target=\"_blank\" rel=\"noopener\">digital adoption strategy<\/a> is critical when your change effort includes the addition of new digital tools.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By now, change managers understand that digital transformation is not merely &#8220;installing a new piece of software.&#8221; Empowering employees to use digital tools as they are intended and the full extent is essential.<\/span><\/p>\n\n<h2><b>The bar for change management certification is rising<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Today&#8217;s <\/span><a href=\"https:\/\/www.walkme.com\/blog\/training-alien-digital-workplace\/\"><span style=\"font-weight: 400;\">digital workplace<\/span><\/a><span style=\"font-weight: 400;\"> needs modern approaches, new tools, and current strategies.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For these reasons, among others, change management certification requirements should stay updated. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">If these requirements don&#8217;t stay current, then change managers won&#8217;t be equipped to deal with today&#8217;s competitive, technology-driven workplace. And, as a result, their change programs will suffer.<\/span><\/p>\n<div class=\"blog-bottom-text-main\"><div class=\"blog-bottom-text-sub\"><p><span><em><strong>WalkMe\u2019s Digital Adoption Platform (DAP)<\/strong> transforms the user experience in today\u2019s overwhelming digital world. Using artificial intelligence, engagement, guidance, and automation, WalkMe\u2019s transparent overlay assists users to complete tasks easily within any enterprise software, mobile application or website. Discover how a DAP can revolutionize your business.<\/em><\/span><\/p> <div class=\"blog-bottom-link\"><a href=\"https:\/\/www.walkme.com\/pages\/dap-cv-2-help-your-users-engage-technology\/?eco=digitaltr&amp;adin=change-management-certification-al01&amp;land=dap-cv-2-help-your-users-engage-technology&amp;pitch=Adoption-Promotion%20\" class=\"short-link-class btn-short-link-class\" target=\"_blank\" rel=\"noopener\">Request a Demo<\/a><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"Change management practices themselves have been evolving at rapid speed. But have change management certification programs been keeping up? Because<span class=\"moretag\">&#8230;<\/span>","protected":false},"author":246,"featured_media":6135,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"mobile_image_id":0,"tablet_image_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[359,89],"tags":[165,110,363],"class_list":["post-6134","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-change-management","category-digital-transformation","tag-change-management","tag-digital-transformation","tag-wmb-chng"],"acf":{"__coauthors":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Evolve Change Management Certification for Digital Change - WalkMe Blog<\/title>\n<meta name=\"description\" content=\"To stay relevant, change management certification programs must evolve to keep up with digital change. 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