{"id":4453,"date":"2018-05-06T15:59:10","date_gmt":"2018-05-06T15:59:10","guid":{"rendered":"https:\/\/www.walkme.com\/blog\/?p=4453"},"modified":"2023-05-02T15:43:31","modified_gmt":"2023-05-02T15:43:31","slug":"walkme-customers-changing-user-onboarding","status":"publish","type":"post","link":"https:\/\/www.walkme.com\/blog\/walkme-customers-changing-user-onboarding\/","title":{"rendered":"How WalkMe Customers are Changing the Standard for User Onboarding"},"content":{"rendered":"https:\/\/walkme.co.jp\/customer-stories\/bing-ads\/<\/a>Today\u2019s customers demand nothing less than effortless when it comes to their digital products. According to <\/span>Walkerinfo<\/span>, 80% percent of customers would be willing to pay to ensure a better experience. <\/span>\n\nHigher CX drives a willingness to pay a price premium.<\/b>\n\nAccording to <\/span>Forrester<\/span><\/a> customers are 4.5 times more likely to pay premium if the experience is excellent than if it is poor. <\/span>\n\nFrom Fortune 500 tech giants to fast-growing startups, SaaS companies all over the world are turning to WalkMe to simplify and streamline their <\/span>products\u2019 digital experience<\/span><\/a>. <\/span>\n\nThere are many different ways organizations can use WalkMe to drive value \u2014 from user onboarding to self-support. We picked out a handful of our favorite stories.<\/span>\n

Discover first hand how WalkMe can transform your SaaS product’s user onboarding.<\/strong><\/em><\/a><\/h4>\n

13% reduction in support calls\u00a0<\/span><\/h2>\n\"user\n\nExisting within the Microsoft empire, Bing Ads is a PPC service that offers advertising on Bing and Yahoo! search engines.<\/span>\n

A new experience for Adtech users<\/span><\/h3>\nMicrosoft Bing Ads<\/span> implemented WalkMe to drive <\/span>user onboarding<\/b><\/a>, <\/span>task completion<\/b>, and <\/span>new feature adoption<\/b>. <\/span>WalkMe supports these goals by offering interactive guidance in multiple languages directly on the Bing Ads platform<\/span><\/a>. <\/span>\n\nBing Ads uses WalkMe\u2019s Walk-Thrus in two ways:<\/b>\n
    \n \t
  1. As an overview for new features or area of the product that might be challenging for customers to navigate<\/span><\/li>\n \t
  2. As a solution to a frequently encountered problem in the user journey <\/span><\/li>\n<\/ol>\n

    What Microsoft Bing Ads has to say:<\/span><\/h3>\n
    “As a tech company, it\u2019s very tempting for us to say, \u201cWe can build it ourselves,\u201d but this would have required us diverting our time away from building Bing Ads features… [with WalkMe] We are now able to quickly make changes in guided tours without having to build new tools or work around development cycles.” –<\/span><\/i>Haily De La Cruz, <\/b>Program Manager, Microsoft.<\/b>\n\n\u201cThe platform is easy to learn and intuitive. We are able to get valuable customer usage insights quickly. We love the ability for our writing team to iterate quickly on these tours without having to affect our software engineering teams.\u201d<\/span><\/i> -Lisa Osse, Microsoft.<\/b><\/blockquote>\n

    Accelerated user onboarding<\/span><\/h2>\n\"customer\n\nA <\/span>division of HP’s Graphic Arts business, <\/span>HP Indigo is a provider of <\/span>digital printing solutions, such as printing presses<\/span> for labels, packaging, and commercial printing. <\/span>\n

    Making design more accessible<\/span><\/h3>\nHP Indigo uses WalkMe to speed up user onboarding and drive innovation<\/strong>. The faster customers can be trained to use the sophisticated printing machines, the sooner they will see value from the product. <\/span>\n\nWalk-Thrus target the onboarding period by tackling common questions and complex process they might encounter using the product. <\/span>\n\nThe result was not only a faster customer onboarding period but higher efficiency and effectivity using the product with WalkMe. As a bonus, WalkMe also helped HP employees provide faster service while on site supporting a customer. <\/span>\n

    What HP Indigo has to say:<\/span><\/h3>\n
    \u201cLooking back at the impact of WalkMe \u2014 we thought we would just fill a few small needs that we had, and… it became a tool of innovation.\u201d\u00a0 -Richard Gines, HP<\/strong><\/span><\/i>\n\n\u201cUsing WalkMe applications, my team has been able to innovate things that we never would have ever been able to think of before. The outcome is that we have developed a reputation as innovators. Other organizations are coming to us and asking for help innovating, and it is all because WalkMe opened up a whole new array of options and ideas of how we could change and do things differently.\u201d -Richard Gines, HP<\/strong><\/span><\/i><\/blockquote>\n