Complexity drives users away during new user onboarding<\/h2>\n
Every user has a unique learning style<\/a>, so learning to use new software will be a different experience for each person. But generally, the consequences of a complex onboarding process include slow user growth rates and lower retention.<\/p>\n It is hard to anticipate and plan for every hurdle that might arise, but there are a few things you can do to improve user onboarding and in turn avoid the threat of software abandonment<\/a>.<\/p>\n To start, keep an eye out for the following mistakes that could be contributing to user churn.<\/p>\n\n Any unfamiliar software platform may be confusing in the beginning. That\u2019s why it\u2019s imperative that the user onboarding process addresses confusion, and doesn\u2019t add to it.<\/p>\n Sometimes, users only need to know how to use certain elements of the product to complete tasks. Rather than getting into the nitty gritty of every part of the tool, simplify the learning process by individualizing the learning to suit users\u2019 specific needs.<\/p>\n Here\u2019s a hack for avoiding user confusion: Know who your target audiences are and understand what they need from the tool. Then think about the potential bumps in the road they might hit during user onboarding. Use these conclusions to proactively provide support.<\/p>\n\n A simple and easy-to-follow website design is key for user onboarding process. An engaging user interface has the potential to boost user adoption and productivity.<\/p>\n The flipside is also true: A website that is difficult to navigate leads to user frustration, churn, and lower productivity.<\/p>\n To prevent click fatigue, clearly highlight the most important features users should know during the onboarding process. In terms of general design principles, be aware of color, banner blindness, text-heavy pages and navigation options.<\/p>\n Well-implemented user experience design and writing are fundamental to promoting adoption on the user journey.<\/p>\n\n In-person demonstrations are helpful, but new users are unlikely to retain everything they learn once it\u2019s time to use your product independently.<\/p>\n Consider using an evergreen digital training tool that features on-screen navigation. A Digital Adoption Platform (DAP) that provides real-time, contextual guidance ensures users always have access to support and complete any task with ease.<\/p>\n If you are using a digital training tool, provide positive reinforcement to the user when they complete a new task on the platform. This could be something as simple as a congratulations message or a progress bar that helps users understand where they are in the process and how much more information they need to learn before mastering the content.<\/p>\n\n It\u2019s one thing to get new users familiar with your product. It\u2019s another to retain them. Keep users engaged by providing support beyond the onboarding process. Doing so will ensure your users are reaping the value of your product.<\/p>\n If you use a DAP to train new users, use it to renew engagement too. Learning continues beyond the first couple of times someone uses a new tool.<\/p>\n\n The user journey is a long, curving, and ever-changing path. To help users along and avoid diversion, make the onboarding process as straightforward and simple as possible. Digital tools that provide virtual hand holding, like a DAP, help maintain user engagement and enhance retention.<\/p>\n\n1. Your onboarding process is too overwhelming<\/h3>\n
![\"overwhelmed](\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/04\/shutterstock_552087472-1.jpg\")
<\/p>\n2. Your website or platform design is complex and not intuitive<\/h3>\n
3. Lack of contextual guidance<\/h3>\n
![\"contextual](\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/04\/navigation-car-drive-road-1.jpg\")
<\/p>\n4. Inadequate follow-up support<\/h3>\n
Simplicity is the key<\/h2>\n
Discover how WalkMe makes new user onboarding smooth and easy.<\/a><\/h3>","protected":false},"excerpt":{"rendered":"When done correctly, onboarding new users to your product should appear seamless. But successful onboarding requires careful planning and execution.…<\/span>","protected":false},"author":246,"featured_media":4447,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"mobile_image_id":0,"tablet_image_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[89,87],"tags":[260,173,178],"class_list":["post-4446","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-transformation","category-training-onboarding","tag-new-user-onboarding","tag-software-learning","tag-wmb-to"],"acf":{"__coauthors":""},"yoast_head":"\n