{"id":3529,"date":"2018-01-04T08:39:11","date_gmt":"2018-01-04T08:39:11","guid":{"rendered":"https:\/\/www.walkme.com\/blog\/?p=3529"},"modified":"2023-05-02T15:42:40","modified_gmt":"2023-05-02T15:42:40","slug":"customer-service-statistics","status":"publish","type":"post","link":"https:\/\/www.walkme.com\/blog\/customer-service-statistics\/","title":{"rendered":"[Infographic] 12 Ways Customer Service Affects Your Bottom Line"},"content":{"rendered":"Today, a business\u2019 bottom line is directly tied to its ability to <a href=\"https:\/\/www.walkme.com\/blog\/shep-hyken\/\" target=\"_blank\" rel=\"noopener noreferrer\">satisfy consumers\u2019 rising expectations<\/a> for accessible, high-quality, and immediate service. Half-baked efforts to improve customer service will put your company on a fast track to failure.\n<h2>The customer experience is directly tied to loyalty<\/h2>\nIn the age of digital connectedness, \u201cword of mouth\u201d is exponentially more powerful than ever before. Consumers are privy to share their experiences \u2014 especially bad ones \u2014 with their large networks of friends and colleagues on social and professional networks.\n<h3 style=\"text-align: center;\"><a href=\"https:\/\/www.walkme.com\/pages\/cx-corporate-5-achieve-best\/?eco=cx&amp;adin=customer-service-statistics-ll01&amp;land=cx-corporate-5-achieve-best&amp;pitch=Customer-Care\" target=\"_blank\" rel=\"noopener\"><em>Boost customer service at every touchpoint and watch retention soar.<\/em><\/a><\/h3>\nThe effect of consumers&#8217; experiences on <a href=\"https:\/\/www.walkme.com\/blog\/7-customer-retention-strategies-boost-brand\/\" target=\"_blank\" rel=\"noopener noreferrer\">customer retention<\/a> and brand image is greater than ever before. In a competitive landscape, customers won\u2019t think twice about <a href=\"https:\/\/www.walkme.com\/blog\/improve-customer-retention\/\" target=\"_blank\" rel=\"noopener noreferrer\">abandoning your service or product<\/a> in favor of another company vying for their business.\n<h2>Here are 12 sets of statistics on the customer experience<\/h2>\n<h3><em>1. Companies throw away billions of dollars per year due to poor customer service.<\/em><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3530\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card01.png\" alt=\"customer service cost\" width=\"829\" height=\"538\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card01.png 829w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card01.png?resize=300,195 300w\" sizes=\"auto, (max-width: 829px) 100vw, 829px\" \/>\n<h3><em>2. Companies that fail to satisfy their customers will face higher rates of customer churn.<\/em><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3531\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card02.png\" alt=\"customer loyalty\" width=\"829\" height=\"538\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card02.png 829w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card02.png?resize=300,195 300w\" sizes=\"auto, (max-width: 829px) 100vw, 829px\" \/>\n<h3><em>3. Interpersonal interactions have a significant effect on the customer experience.<\/em><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3532 size-full\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card03.png\" alt=\"customer retention\" width=\"829\" height=\"538\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card03.png 829w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card03.png?resize=300,195 300w\" sizes=\"auto, (max-width: 829px) 100vw, 829px\" \/>\n<h3><em>4. Most companies are unable to consistently achieve high customer satisfaction.\u00a0\u00a0<\/em><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3533 size-full\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card04.png\" alt=\"customer satisfaction\" width=\"829\" height=\"538\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card04.png 829w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card04.png?resize=300,195 300w\" sizes=\"auto, (max-width: 829px) 100vw, 829px\" \/>\n<h3><i>5. Customers want their experience to be simple and fast.\u00a0<\/i><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3534\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card05.png\" alt=\"customer satisfaction\" width=\"829\" height=\"538\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card05.png 829w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card05.png?resize=300,195 300w\" sizes=\"auto, (max-width: 829px) 100vw, 829px\" \/>\n<h3><i>6. A frustrating experience on the phone can detract substantially from customer satisfaction.<\/i><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3535\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card06.png\" alt=\"customer churn\" width=\"829\" height=\"538\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card06.png 829w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card06.png?resize=300,195 300w\" sizes=\"auto, (max-width: 829px) 100vw, 829px\" \/>\n<h3><i>7. Customer service improvement efforts should focus on improving communication and efficacy.<\/i><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3536\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card07.png\" alt=\"excellent customer service\" width=\"829\" height=\"538\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card07.png 829w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card07.png?resize=300,195 300w\" sizes=\"auto, (max-width: 829px) 100vw, 829px\" \/>\n<h3><i>8. News of a bad experience with a company will travel.<\/i><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3537\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card08.png\" alt=\"customer churn\" width=\"829\" height=\"538\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card08.png 829w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card08.png?resize=300,195 300w\" sizes=\"auto, (max-width: 829px) 100vw, 829px\" \/>\n<h3><i>9. Many people share stories about negative experiences on the internet.<\/i><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3549\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card13.png\" alt=\"customer experience\" width=\"829\" height=\"538\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card13.png 829w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card13.png?resize=300,195 300w\" sizes=\"auto, (max-width: 829px) 100vw, 829px\" \/>\n<h3><i>10. Excellent service leads to better customer retention and lower churn.<\/i><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3538\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card09.png\" alt=\"customer satisfaction\" width=\"829\" height=\"538\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card09.png 829w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card09.png?resize=300,195 300w\" sizes=\"auto, (max-width: 829px) 100vw, 829px\" \/>\n<h3><i>11. The majority of executives understand the importance of providing excellent customer service.<\/i><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3540\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card11.png\" alt=\"customer retention\" width=\"829\" height=\"538\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card11.png 829w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card11.png?resize=300,195 300w\" sizes=\"auto, (max-width: 829px) 100vw, 829px\" \/>\n<h3><i>12. But companies continue to confront challenges on the road to improvement.<\/i><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3541\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card12.png\" alt=\"excellent customer service\" width=\"829\" height=\"538\" srcset=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card12.png 829w, https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2018\/01\/card12.png?resize=300,195 300w\" sizes=\"auto, (max-width: 829px) 100vw, 829px\" \/>\n<h3 style=\"text-align: center;\"><a href=\"https:\/\/www.walkme.com\/pages\/cx-corporate-5-provide-ultimate-experience-cartoon\/?eco=cx&amp;adin=customer-service-statistics-ll02&amp;land=cx-corporate-5-provide-ultimate-experience-cartoon&amp;pitch=Customer-Care\" target=\"_blank\" rel=\"noopener\"><em>Consistently provide a superior customer experience with WalkMe.<\/em><\/a><\/h3>\nThere are many factors that prevent companies from dedicating adequate time and energy to improving customer service. They could be undergoing rapid growth. Perhaps their customer service representatives <a href=\"https:\/\/www.walkme.com\/blog\/support-training-customer-satisfaction\/\" target=\"_blank\" rel=\"noopener noreferrer\">lack training<\/a>. Or maybe the customer experience has never been a significant priority.\n\nNow, it\u2019s impossible to ignore the power of the customer. The numbers are in \u2014 without excellent customer service, churn rates rise and revenue falls. As companies set strategies for the near- and long-term, it\u2019s imperative that enhancing the customer experience is one of them.\n\n<strong><em>Sources: <\/em><\/strong>\n<ul>\n \t<li><a href=\"http:\/\/about.americanexpress.com\/news\/docs\/2014x\/2014-Global-Customer-Service-Barometer-US.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><em>2014 Global Customer Service Barometer, American Express <\/em><\/a><\/li>\n \t<li><a href=\"https:\/\/www.newvoicemedia.com\/resources\/serial-switchers-strikes-again-us\" target=\"_blank\" rel=\"noopener noreferrer\"><em>Serial Switchers Strike Again: How the Billion Dollar Customer Service Problem Prevails, New Voice Media <\/em><\/a><\/li>\n \t<li><a href=\"https:\/\/www.eiuperspectives.economist.com\/sites\/default\/files\/Creating%20a%20seamless%20customer%20experience.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><em>Creating a Seamless Customer Experience, The Economist Intelligence Unit<\/em><\/a><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"Today, a business\u2019 bottom line is directly tied to its ability to satisfy consumers\u2019 rising expectations for accessible, high-quality, and<span class=\"moretag\">&#8230;<\/span>","protected":false},"author":246,"featured_media":3544,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"mobile_image_id":0,"tablet_image_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[88,89],"tags":[191,181,189],"class_list":["post-3529","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-experience","category-digital-transformation","tag-customer-experience","tag-customer-service","tag-wmb-cx"],"acf":{"__coauthors":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>[Infographic] 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