{"id":3297,"date":"2017-11-23T15:04:14","date_gmt":"2017-11-23T15:04:14","guid":{"rendered":"https:\/\/www.walkme.com\/blog\/?p=3297"},"modified":"2022-08-02T15:27:48","modified_gmt":"2022-08-02T15:27:48","slug":"keys-to-innovation","status":"publish","type":"post","link":"https:\/\/www.walkme.com\/blog\/keys-to-innovation\/","title":{"rendered":"How The Brightest Minds in Tech Approach Innovation"},"content":{"rendered":"\u201cInnovation\u201d is a favorite buzzword among executives. But despite its overuse, understanding the keys to innovation remains a top strategic priority for virtually every company, especially those undergoing digital transformation.\n\nAcross all industries, the ability to execute innovative ideas has become critical to succeed in a rapidly evolving business world. Companies that strive for agility and encourage innovative thinking are better equipped to solve problems quickly and creatively. Moreover, they will differentiate themselves from competitors and emerge as leaders in their respective markets.\n\nThe effect of innovation is most clearly illustrated by the ever-accelerating pace of technological progress. Through their unwavering commitment to innovation, the visions of modern tech pioneers have manifested beyond perhaps even their own expectations.\n<p style=\"text-align: center;\"><strong><a href=\"https:\/\/www.walkme.com\/pages\/digital-transformation-2\/?eco=digitaltr&amp;adin=keys-to-innovation-ll01&amp;land=digital-transformation-2&amp;pitch=Employee-Productivity\" target=\"_blank\" rel=\"noopener\"><em>Don\u2019t let digital transformation obstacles stifle innovation.<\/em><\/a><\/strong><\/p>\nHow can leaders today keep innovation at the forefront?\n\nHere are 14 thoughts on the keys to innovation from some of the most successful leaders in tech.\n<h2>Elon Musk<\/h2>\n<h3><em>Founder, CEO and CTO of SpaceX; Co-Founder and CEO and Product Architect of Tesla; Co-Founder and Chairman of OpenAI; and Founder and CEO of Neuralink.\u00a0<\/em><em>Twitter:\u00a0<a class=\"ProfileHeaderCard-screennameLink u-linkComplex js-nav\" href=\"https:\/\/twitter.com\/elonmusk\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"username u-dir\" dir=\"ltr\">@<b class=\"u-linkComplex-target\">elonmusk<\/b><\/span><\/a><\/em><\/h3>\n<blockquote>&#8220;I don&#8217;t believe in process. In fact, when I interview a potential employee and he or she says that &#8216;it&#8217;s all about the process,&#8217; I see that as a bad sign&#8230; The problem is that at a lot of big companies, process becomes a substitute for thinking. You&#8217;re encouraged to behave like a little gear in a complex machine. Frankly, it allows you to keep people who aren&#8217;t that smart, who aren&#8217;t that creative.&#8221;<\/blockquote>\n<p style=\"text-align: right;\"><em>Source: <a href=\"https:\/\/www.wired.com\/2012\/10\/ff-elon-musk-qa\/\" target=\"_blank\" rel=\"noopener noreferrer\">Wired<\/a><\/em><\/p>\n\n<h2>Bill Gates<\/h2>\n<h3><em>Co-Founder and Former Chairman of Microsoft, Co-Chair of Bill and Melinda Gates Foundation. Twitter:\u00a0<a class=\"ProfileHeaderCard-screennameLink u-linkComplex js-nav\" href=\"https:\/\/twitter.com\/BillGates\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"username u-dir\" dir=\"ltr\">@<b class=\"u-linkComplex-target\">BillGates<\/b><\/span><\/a><\/em><\/h3>\n<blockquote>\n<p style=\"text-align: left;\">\u201cSoftware innovation, like almost every other kind of innovation, requires the ability to collaborate and share ideas with other people, and to sit down and talk with customers and get their feedback and understand their needs.\u201d<\/p>\n<\/blockquote>\n<p style=\"text-align: right;\"><em>Source: <a href=\"http:\/\/news.bbc.co.uk\/2\/hi\/business\/7142073.stm\" target=\"_blank\" rel=\"noopener noreferrer\">BBC News<\/a><\/em><\/p>\n\n<h2>Sheryl Sandberg<\/h2>\n<h3><em>COO of Facebook. Twitter:\u00a0<a class=\"ProfileHeaderCard-screennameLink u-linkComplex js-nav\" href=\"https:\/\/twitter.com\/sherylsandberg\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"username u-dir\" dir=\"ltr\">@<b class=\"u-linkComplex-target\">sherylsandberg<\/b><\/span><\/a><\/em><\/h3>\n<blockquote>\u201cEndless data show that diverse teams make better decisions. We are building products that people with very diverse backgrounds use, and I think we all want our company makeup to <a href=\"https:\/\/www.walkme.com\/blog\/everything-digital-adoption\/\" target=\"_blank\" rel=\"noopener noreferrer\">reflect the makeup of the people who use our products<\/a>. That&#8217;s not true of any industry really, and we have a long way to go.\u201d<\/blockquote>\n<p style=\"text-align: right;\"><em>Source: <a href=\"https:\/\/www.usatoday.com\/story\/tech\/2014\/08\/12\/facebook-sheryl-sandberg-diversity-gap\/13787731\/\" target=\"_blank\" rel=\"noopener noreferrer\">USA Today<\/a><\/em><\/p>\n\n<h2>Jeff Bezos<\/h2>\n<h3><em>Founder and CEO of Amazon. Twitter:\u00a0<a class=\"ProfileHeaderCard-screennameLink u-linkComplex js-nav\" href=\"https:\/\/twitter.com\/JeffBezos\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"username u-dir\" dir=\"ltr\">@<b class=\"u-linkComplex-target\">JeffBezos<\/b><\/span><\/a><\/em><\/h3>\n<blockquote>\u201cIf you never want to be criticized, for goodness&#8217; sake don&#8217;t do anything new.\u201d<\/blockquote>\n<p style=\"text-align: right;\"><em>Source: <a href=\"http:\/\/www.businessinsider.com\/amazon-ceo-jeff-bezos-quotes-2015-7\/#on-complacency-a-company-shouldnt-get-addicted-to-being-shiny-because-shiny-doesnt-last-1\" target=\"_blank\" rel=\"noopener noreferrer\">Business Insider<\/a><\/em><\/p>\n\n<h2>Ginni Rometty<\/h2>\n<h3><em>CEO of IBM. Twitter: <a class=\"ProfileHeaderCard-screennameLink u-linkComplex js-nav\" href=\"https:\/\/twitter.com\/GinniRometty\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"username u-dir\" dir=\"ltr\">@<b class=\"u-linkComplex-target\">GinniRometty<\/b><\/span><\/a><\/em><\/h3>\n<blockquote>\u201cThe only way you survive is you continuously transform into something else. It&#8217;s this idea of continuous transformation that makes you an innovation company.\u201d<\/blockquote>\n<p style=\"text-align: right;\"><em>Source: <a href=\"http:\/\/fortune.com\/2013\/05\/17\/ginni-rometty-reveals-the-future-of-watson\/\" target=\"_blank\" rel=\"noopener noreferrer\">Fortune<\/a><\/em><\/p>\n\n<h2>Steve Jobs<\/h2>\n<h3><em>Co-Founder and Former CEO and Chairman of Apple<\/em><\/h3>\n<blockquote>\u201cInnovation has nothing to do with how many R&amp;D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&amp;D. It&#8217;s not about money. It&#8217;s about the people you have, how you&#8217;re led, and how much you get it.\u201d<\/blockquote>\n<p style=\"text-align: right;\"><em>Source: <a href=\"https:\/\/www.wired.com\/2011\/08\/money-quotes-steve-jobs-style\/\" target=\"_blank\" rel=\"noopener noreferrer\">Wired<\/a><\/em><\/p>\n\n<h2>Tim Cook<\/h2>\n<h3><em>CEO of Apple. Twitter:\u00a0<a class=\"ProfileHeaderCard-screennameLink u-linkComplex js-nav\" href=\"https:\/\/twitter.com\/tim_cook\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"username u-dir\" dir=\"ltr\">@<b class=\"u-linkComplex-target\">tim_cook<\/b><\/span><\/a><\/em><\/h3>\n<blockquote>\u201cYou look for wicked smart people. You look for people who appreciate different points of view. People who care enough that they have an idea at 11 at night and they want to call and talk to you about it. Because they&#8217;re so excited about it, they want to push the idea further. And that they believe that somebody can help them push the idea another step instead of them doing everything themselves.&#8221;<\/blockquote>\n<p style=\"text-align: right;\"><em>Source: <a href=\"http:\/\/www.businessinsider.com\/tim-cook-explains-his-strategy-for-running-apple-2013-6\" target=\"_blank\" rel=\"noopener noreferrer\">Business Insider<\/a><\/em><\/p>\n\n<h2>Satya Nadella<\/h2>\n<h3><em>CEO of Microsoft. Twitter:\u00a0<a class=\"ProfileHeaderCard-screennameLink u-linkComplex js-nav\" href=\"https:\/\/twitter.com\/satyanadella\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"username u-dir\" dir=\"ltr\">@<b class=\"u-linkComplex-target\">satyanadella<\/b><\/span><\/a><\/em><\/h3>\n<blockquote>\u201cEmpathy makes you a better innovator. If I look at the most successful products we [at Microsoft] have created, it comes with that ability to meet the unmet, unarticulated needs of customers.\u201d<\/blockquote>\n<p style=\"text-align: right;\"><em>Source: <a href=\"http:\/\/fortune.com\/2017\/10\/03\/microsoft-ceo-satya-nadella-says-empathy-makes-you-a-better-innovator\/\" target=\"_blank\" rel=\"noopener noreferrer\">Fortune<\/a><\/em><\/p>\n\n<h2>Safra Catz<\/h2>\n<h3><em>Co-CEO of Oracle.\u00a0<\/em><\/h3>\n<blockquote>\u201cLet your customers be your partners; let your vendors be your employees. What&#8217;s necessary in this transformation more than anything else is courage and a willingness to change.\u201d<\/blockquote>\n<p style=\"text-align: right;\"><em>Source:\u00a0<\/em><em><a href=\"https:\/\/www.forbes.com\/sites\/oracle\/2015\/11\/12\/oracles-safra-catz-how-to-thrive-during-disruptive-times\/#77b4ac4924f4\" target=\"_blank\" rel=\"noopener noreferrer\">Forbes<\/a><\/em><\/p>\n\n<h2>Reed Hastings<\/h2>\n<h3><em>Co-Founder and CEO of Netflix. Twitter:\u00a0<a class=\"ProfileHeaderCard-screennameLink u-linkComplex js-nav\" href=\"https:\/\/twitter.com\/reedhastings\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"username u-dir\" dir=\"ltr\">@<b class=\"u-linkComplex-target\">reedhastings<\/b><\/span><\/a><\/em><\/h3>\n<blockquote>\u201cBut as an entrepreneur you have to feel like you can jump out of an airplane because you&#8217;re confident that you&#8217;ll catch a bird flying by. It&#8217;s an act of stupidity, and most entrepreneurs go splat because the bird doesn&#8217;t come by, but a few times it does.\u201d<\/blockquote>\n<p style=\"text-align: right;\"><em>Source: <a href=\"http:\/\/www.wired.co.uk\/article\/entrepreneurship-is-an-act-of-stupidity\" target=\"_blank\" rel=\"noopener noreferrer\">Wired<\/a><\/em><\/p>\n\n<h2>Jack Ma<\/h2>\n<h3><em>Co-Founder and CEO of Alibaba<\/em><\/h3>\n<blockquote>\u201cYou should learn from your competitor, but never copy. Copy and you die.\u201d<\/blockquote>\n<p style=\"text-align: right;\"><em>Source: <a href=\"http:\/\/www.nytimes.com\/2007\/01\/05\/business\/worldbusiness\/05iht-wbspot06.4109874.html\" target=\"_blank\" rel=\"noopener noreferrer\">The New York Times<\/a><\/em><\/p>\n\n<h2>Sundar Pichai<\/h2>\n<h3><em>CEO of Google. Twitter:\u00a0<a class=\"ProfileHeaderCard-screennameLink u-linkComplex js-nav\" href=\"https:\/\/twitter.com\/sundarpichai\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"username u-dir\" dir=\"ltr\">@<b class=\"u-linkComplex-target\">sundarpichai<\/b><\/span><\/a><\/em><\/h3>\n<blockquote>\u201cAs a leader, a lot of your job is to make those people successful. It\u2019s less about trying to be successful [yourself], and more about making sure you have good people and your work is to remove that barrier, remove roadblocks for them so that they can be successful in what they do. So that\u2019s how I\u2019ve always thought about it.\u201d<\/blockquote>\n<p style=\"text-align: right;\"><em>Source: <a href=\"https:\/\/qz.com\/879633\/let-others-succeed-google-ceo-sundar-pichais-simple-but-effective-leadership-style\/\" target=\"_blank\" rel=\"noopener noreferrer\">Quartz India<\/a><\/em><\/p>\n\n<h2>Mark Zuckerberg<\/h2>\n<h3><em>Founder and CEO of Facebook<\/em><\/h3>\n<blockquote>\u201cFor any given decision that you&#8217;re going to make, there&#8217;s upside and downside, <a href=\"https:\/\/www.walkme.com\/blog\/strategy-business-agility\/\" target=\"_blank\" rel=\"noopener noreferrer\">but in aggregate if you are stagnant and you don&#8217;t make those changes,<\/a> then I think you&#8217;re guaranteed to fail and not catch up.\u201d<\/blockquote>\n<p style=\"text-align: right;\"><em>Source: <a href=\"http:\/\/blog.ycombinator.com\/mark-zuckerberg-future-interview\/\" target=\"_blank\" rel=\"noopener noreferrer\">Y Combinator<\/a><\/em><\/p>\n\n<h2>Susan Wojcicki<\/h2>\n<h3><em>CEO of YouTube. Twitter:\u00a0<a class=\"ProfileHeaderCard-screennameLink u-linkComplex js-nav\" href=\"https:\/\/twitter.com\/SusanWojcicki\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"username u-dir\" dir=\"ltr\">@<b class=\"u-linkComplex-target\">SusanWojcicki<\/b><\/span><\/a><\/em><\/h3>\n<blockquote><span style=\"font-weight: 400;\">\u201cRarely are opportunities presented to you in a perfect way. In a nice little box with a yellow bow on top. &#8216;Here, open it, it&#8217;s perfect. You&#8217;ll love it.&#8217; Opportunities \u2014 the good ones \u2014 are messy, confusing and hard to recognize. They&#8217;re risky. They challenge you.\u201d<\/span>\n<p style=\"text-align: right;\"><em>Source: <a href=\"https:\/\/www.youtube.com\/watch?time_continue=2&amp;v=lPqOdhRW6HE\" target=\"_blank\" rel=\"noopener noreferrer\">YouTube<\/a><\/em><\/p>\n<\/blockquote>\n<p style=\"text-align: center;\"><strong><a href=\"https:\/\/www.walkme.com\/pages\/tutorial-transformation-bl\/?eco=digitaltr&amp;adin=keys-to-innovation-ll02&amp;land=tutorial-transformation-bl&amp;pitch=Employee-Productivity\" rel=\"\"><em>Discover how support for digital learning can strengthen your innovation efforts.<\/em><\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"\u201cInnovation\u201d is a favorite buzzword among executives. But despite its overuse, understanding the keys to innovation remains a top strategic<span class=\"moretag\">&#8230;<\/span>","protected":false},"author":246,"featured_media":4062,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"mobile_image_id":0,"tablet_image_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[89],"tags":[110,198,197],"class_list":["post-3297","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-transformation","tag-digital-transformation","tag-innovation","tag-wm-dt"],"acf":{"__coauthors":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Keys to Innovation, According to 14 Tech Pioneers - WalkMe Blog<\/title>\n<meta name=\"description\" content=\"Read how the leading tech pioneers explain the keys to innovation and how your company can achieve its goals.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.walkme.com\/blog\/keys-to-innovation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How The Brightest Minds in Tech Approach Innovation\" \/>\n<meta property=\"og:description\" content=\"Read how the leading tech pioneers explain the keys to innovation and how your company can achieve its goals.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.walkme.com\/blog\/keys-to-innovation\/\" \/>\n<meta property=\"og:site_name\" content=\"WalkMe Blog\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-23T15:04:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-02T15:27:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/11\/innovation_FB-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"WalkMe Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"How The Brightest Minds in Tech Approach Innovation\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/2017\/11\/innovation_TW-1.png\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"WalkMe Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.walkme.com\/blog\/keys-to-innovation\/\",\"url\":\"https:\/\/www.walkme.com\/blog\/keys-to-innovation\/\",\"name\":\"The Keys to Innovation, According to 14 Tech Pioneers - 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