{"id":13426,"date":"2022-04-14T08:39:31","date_gmt":"2022-04-14T08:39:31","guid":{"rendered":"https:\/\/www.walkme.com\/blog\/?p=13426"},"modified":"2022-09-29T19:41:21","modified_gmt":"2022-09-29T19:41:21","slug":"award-infoworld-technology-of-the-year-2022","status":"publish","type":"post","link":"https:\/\/www.walkme.com\/blog\/award-infoworld-technology-of-the-year-2022\/","title":{"rendered":"WalkMe Wins InfoWorld Technology of the Year 2022 as Market Reaches Critical Mass for DAP"},"content":{"rendered":"\n<p><span style=\"font-weight: 400;\">We are thrilled to announce that the WalkMe Digital Adoption Platform won an <\/span><a href=\"https:\/\/www.infoworld.com\/article\/3656692\/infoworlds-2022-technology-of-the-year-award-winners.html?utm_campaign=subscribers-&amp;utm_medium=subscribers_push_notification&amp;utm_source=subscribers#slide1\"><span style=\"font-weight: 400;\">InfoWorld 2022 Technology of the Year Award<\/span><\/a><span style=\"font-weight: 400;\">. This tremendous honor comes right after we won <\/span><a href=\"https:\/\/www.walkme.com\/blog\/walkme-ui-intelligence-wins-artificial-intelligence-excellence-award\/\"><span style=\"font-weight: 400;\">Business Intelligence Group\u2019s 2022 Artificial Intelligence Excellence Award<\/span><\/a><span style=\"font-weight: 400;\"> for our <\/span><a href=\"\"><span style=\"font-weight: 400;\">UI Intelligence<\/span><\/a><span style=\"font-weight: 400;\"> product. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">This prestigious recognition coupled with the clear momentum in the digital adoption space feels like an arrival moment for WalkMe on the world stage. <\/span><\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Realize 2022 Keynote: Dan Adika, CEO &amp; Co-Founder, WalkMe\" src=\"https:\/\/player.vimeo.com\/video\/698650145?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><span style=\"font-weight: 400;\">While 2022 is certainly looking like a watershed year for the Digital Adoption Platform (DAP) category WalkMe created, the momentum has been building for just over a decade. And now we celebrate our incredible journey as a company.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">April 2022 marks the 10 year anniversary of when WalkMe introduced the industry\u2019s first Digital Adoption Platform to the market. What got its start as a \u201cnice to have\u201d evolved to a \u201cgot to have it,\u201d thanks to the continued investment in digital transformation projects and the ROI derived from increased digital adoption.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\"><strong><span style=\"color:#0693e3\" class=\"tadv-color\">More than 13 patents, 2,000+ customers, a global pandemic and an initial public offering later, we are finally seeing digital adoption as a line item carved out within budgets for digital transformation projects. We are seeing critical mass for DAP.&nbsp;<\/span><\/strong><\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Over the past few years alone, there has been a significant uptick in DAP category coverage within the industry analyst community. As of Q1 2022, leading analyst firms including Gartner, Forrester and IDC all officially covered DAP as a category with at least one dedicated analyst.&nbsp; <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">And in January 2022, IDC published its first dedicated report on Digital Adoption Platforms (IDC TechBrief, Amy Loomis and Marci Maddox), and we expect to see evaluative reports from Forrester and Gartner later in 2022-2023 (Forrester NewTech, Forrester New Wave, and Gartner Magic Quadrant).<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The importance of successful digital adoption technologies <\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">In an era when digital transformation reigns supreme, technology adoption is the gatekeeper to those projects\u2019 success. Over time, enterprises have come to realize that their digital projects are at risk if they can\u2019t better embed those technologies into their businesses. It\u2019s as simple as that.&nbsp;<\/span><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Realize 2022 Keynote: Rafael Sweary, President &amp; Co-Founder, WalkMe\" src=\"https:\/\/player.vimeo.com\/video\/698649428?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><span style=\"font-weight: 400;\">Undoubtedly, digital adoption\u2019s role in successful digital transformation projects was a foregone conclusion when the first DAP was launched a decade ago. Yet the tipping point\u2013and critical mass\u2013is upon us now. Why?&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">One big reason is that technology adoption has traditionally gone unmeasured. This is because management\u2019s attention has not been where the value is achieved. For example, management is very involved <\/span><i><span style=\"font-weight: 400;\">before <\/span><\/i><span style=\"font-weight: 400;\">a new system goes live; they are very focused on identifying the business needs, the development strategy, and deployment. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">However, it\u2019s only once the new system goes live that value will actually be realized. Yet, by go-live, management\u2019s attention is already focused on the next digital project, often leaving the new system without the dedicated resources it requires to realize its full potential and bring home the best possible ROI. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">It\u2019s like a farmer who continuously plants crops but does not go back to tend to them because they are busy planting the next one.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The rising demand for Digital Adoption Professionals<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Yet companies that broadly embrace DAP across their tech stack do not need to work on individual business outcomes. They can focus on many business outcomes at once from shortening customer ticket handling time to ensuring CRM data quality by following our four step process<\/span>:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li><span style=\"font-weight: 400;\">Evaluate systems to discover actual adoption metrics. <\/span><\/li><li><span style=\"font-weight: 400;\">Identify areas of improvement using WalkMe\u2019s insights<\/span>.<\/li><li><span style=\"font-weight: 400;\">Define success for your organization and deploy solutions, the result is a better user experience with in-app guidance and automation. <\/span><\/li><li><span style=\"font-weight: 400;\">Continue to measure and optimize to ensure success into the future.&nbsp;&nbsp;<\/span><\/li><\/ol>\n\n\n\n<p><span style=\"font-weight: 400;\">Over time, it became more and more clear that enterprises need a dedicated person or team to focus on the critical moment of when digital projects go live \u2014 and beyond. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">What is the ROI? How can it be measured? This can be a digital adoption professional who works exclusively on the successful adoption of technology within an organization. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">And their tool of the trade is a robust digital adoption platform, which provides immediate insights to create and deliver elegant experiences for users to access the full functionality and value of applications, ultimately fulfilling the promise of digital transformation.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">The successful creation of the DAP market category has given rise to an entirely new profession \u2013 Digital Adoption Platform (DAP) Professionals. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\"><strong><span style=\"color:#0693e3\" class=\"tadv-color\">There has been a 30% increase in LinkedIn profiles with this title, from 2,700 in March 2021 to 3,500 in March 2022. This model works. Individuals are recognizing it a career opportunity and enterprises are recognizing it a winning strategy for digital transformation success.&nbsp;<\/span><\/strong><\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">With digital adoption being the missing link between the investment in technology and the value being realized, critical mass for DAP is here. And it\u2019s growing steadily.<\/span><\/p>\n\n\n\n<p><strong>Hear more from our WalkMe executives as they share their perspectives on <a href=\"https:\/\/www.walkme.com\/events\/realize-2022\/\" target=\"_blank\" rel=\"noreferrer noopener\">the state of digital adoption<\/a> and introduce exciting new products and services that will transform the digital outcomes enterprises can achieve on the market-leading WalkMe platform.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"We are thrilled to announce that the WalkMe Digital Adoption Platform won an InfoWorld 2022 Technology of the Year Award.<span class=\"moretag\">&#8230;<\/span>","protected":false},"author":171,"featured_media":13431,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"mobile_image_id":0,"tablet_image_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1,7327,89],"tags":[201,110,7350],"class_list":["post-13426","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-news","category-digital-adoption","category-digital-transformation","tag-digital-adoption","tag-digital-transformation","tag-walkme-awards"],"acf":{"__coauthors":17},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>WalkMe Wins InfoWorld Technology of the Year 2022 | WalkMe Awards<\/title>\n<meta name=\"description\" content=\"WalkMe wins the InfoWorld 2022 Technology of the Year Award, celebrating a decade of innovation and digital adoption.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.walkme.com\/blog\/award-infoworld-technology-of-the-year-2022\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WalkMe Wins InfoWorld Technology of the Year 2022 | WalkMe Awards\" \/>\n<meta property=\"og:description\" content=\"WalkMe wins the InfoWorld 2022 Technology of the Year Award, celebrating a decade of innovation and digital adoption.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.walkme.com\/blog\/award-infoworld-technology-of-the-year-2022\/\" \/>\n<meta property=\"og:site_name\" content=\"WalkMe Blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-04-14T08:39:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-29T19:41:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2022\/04\/WalkMe-Wins-InfoWorld-Technology-of-the-Year-2022_1200x628.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Dan Adika, CEO &amp; 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