{"id":11246,"date":"2021-03-09T13:31:58","date_gmt":"2021-03-09T13:31:58","guid":{"rendered":"https:\/\/www.walkme.com\/blog\/?p=11246"},"modified":"2023-05-08T08:05:01","modified_gmt":"2023-05-08T08:05:01","slug":"fintech-local-market-adoption","status":"publish","type":"post","link":"https:\/\/www.walkme.com\/blog\/fintech-local-market-adoption\/","title":{"rendered":"Think Like a Local: Fintech Tackles Local Market Adoption Challenges"},"content":{"rendered":"\n<p>There\u2019s nothing more universally relevant to all consumers and businesses, than money. And there\u2019s no one with more of a finger on the pulse of digital money trends, than a Fintech CEO. <a href=\"https:\/\/www.linkedin.com\/in\/arik-shtilman-b0265\/\" target=\"_blank\" rel=\"noreferrer noopener\">Arik Shtilman<\/a> is the CEO at <a href=\"https:\/\/www.rapyd.net\/\" target=\"_blank\" rel=\"noreferrer noopener\">Rapyd<\/a>, a no-code payment solution for cross-border commerce. I sat down with him to learn about his journey as a high-tech leader, what problem his company seeks to solve, and how they approach digital adoption challenges in foreign markets.<\/p>\n\n\n\n<p>The conversation proved insightful, educational, and revealed an answer to a <a href=\"https:\/\/www.walkme.com\/blog\/ibm-takes-customer-experience-to-the-next-level-with-walkme\/\" target=\"_blank\" rel=\"noreferrer noopener\">digital adoption challenge<\/a> that is relevant to all global businesses.<\/p>\n\n\n\n<p><strong>Watch the full conversation here:<\/strong><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/521380087?title=0&amp;byline=0&amp;portrait=0\" width=\"640\" height=\"320\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen=\"\"><\/iframe>\n<p><a href=\"https:\/\/vimeo.com\/521380087\">How Fintech is Tackling Local Market Adoption Challenges<\/a> from <a href=\"https:\/\/vimeo.com\/walkme\">WalkMe, Inc.<\/a> on <a href=\"https:\/\/vimeo.com\">Vimeo<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Want to get the top takeaways?<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li>Arik and his co-founders originally intended to go into consumer payments but quickly realized that there was no cohesive platform for business payments. That is how Rapyd was born.<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>Companies make the mistake of thinking that their consumers in foreign markets need to be educated on how to do things the \u201cbest\u201d way. In reality, good business leaders will learn what the \u201cbest way\u201d is in that market and then adapt their business model to serve the market.<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>Converting users is about making their experience customized and easy <em>for them<\/em>.<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>When starting a business, it\u2019s best if you have knowledge and experience in the space. Don\u2019t assume that as an outsider you can jump into an industry and solve problems. You will be unpleasantly surprised by the challenges you couldn\u2019t have predicted from the outside.<\/li><\/ul>\n\n\n\n<p>Want to listen to more insightful conversations from top industry executives? Check out the first season of our podcast, <a href=\"https:\/\/www.walkme.com\/blog\/this-is-digital-adoption-podcast\/\" target=\"_blank\" rel=\"noreferrer noopener\">This is Digital Adoption<\/a>. These are the conversations you can\u2019t afford to miss.<\/p>\n\n\n\n<p><em><a href=\"javascript:;\" class=\"popup-threefields m-element-hidden j-initiator j-paid_post_feature\" id=\"imgpng\" form-type-id=\"imgpng\"><img decoding=\"async\" class=\"initiator-image\" src=\"https:\/\/www.walkme.com\/blog\/wp-content\/uploads\/sites\/2\/2023\/04\/Digital-adoption-B-min_9643bf2a.png\"\/><\/a><\/em><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"There\u2019s nothing more universally relevant to all consumers and businesses, than money. And there\u2019s no one with more of a<span class=\"moretag\">&#8230;<\/span>","protected":false},"author":246,"featured_media":11247,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"mobile_image_id":0,"tablet_image_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[89],"tags":[],"class_list":["post-11246","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-transformation"],"acf":{"__coauthors":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Fintech Tackles Local Market Adoption Challenges<\/title>\n<meta name=\"description\" content=\"Fintech CEO Arik Shtilman shares his journey as a high-tech leader and the digital adoption challenge that global business must conquer.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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